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Posts with tag QrCode

Ricoh unveils bizhub that understands QR Code

Here in the US of A, a do-it-all bizhub that cranks out caffeinated beverages would do us a whole lot more good than one that speaks QR Code, but we can certainly see the relevance when marketed in Japan. Ricoh's uber-snazzy MP C4500it can not only fax, scan, copy, e-mail, and print with the big boys, but it can easily boost the productivity of the average office administrator by understanding a command-laden QR Code. Reportedly, users can scan the QR Code before getting down to business, and the machine will automatically interpret and adjust to match your desired settings -- you know, duplex, 400dpi, compressed PDF with a personalized header on top -- rather than forcing you to use the intern's arrangement. Additionally, you can load up data through the built-in USB port / SD card slot and see where the paper jam is on the 10.4-inch color touchscreen, but first you'll have to hand over a whopping ¥2,280,000 ($18,694).

[Via TokyoMango]

Rakuten exploits cameraphone craze for advertising purposes

Although this certainly won't go down as the first attempt to integrate cellphones into discrete marketing, Japan's largest online shopping mall operator is apparently taking advantage of the country's oh-so-superior handsets and offering up tantalizing "promotional videos" for consumers who snap pictures of ads. Rakuten is reportedly set to hand out thousands of pilot issues of a magazine, Zero90, in hopes that mobile-wielding readers will snap photos of certain articles in exchange for a free commercial intellectually stimulating media clip. While this sounds an awful lot like QR codes, the actual technology used in the pages isn't mentioned, but we do know that Japan-based Clementec is behind it -- and you thought print media had too many plugs as is.

[Via Physorg]

Microsoft readies colorful QR code competitor

While QR codes and their ilk have been big in Japan for years, they haven't exactly been quick to catch on 'round these parts, where we've had to be content with old school bar bodes for our product identification needs. Microsoft looks to be trying to change that situation, however, with the company set to roll out its so-called High Capacity Color Barcode (HCCB) later this year with the assistance of the International Standard Audiovisual Number International Agency (ISAN-IA). While their use will apparently initially be limited to DVD media, Microsoft eventually sees the codes being used on TV, in magazines, and on billboards (among other places), from which you'll be able to scan 'em with your cellphone to get additional information about a product. Of course, good looks are the codes' only selling point, with Microsoft also promising that they'll make anything tagged with them harder to counterfeit.

Elecom's ColorCode reading mouse

While we're still stuck with 20th-century style bar codes 'round these parts, our friends around the world (mostly Japan) are currently enjoying the abstract art and added info of QR codes and ColorCodes. You can, of course, read 'em with a cellphone camera, but if that's not convenient enough you might want to consider Elecom's latest mouse, the M-CZ1UR, which'll cease its cursor pushing duties and turn into a ColorCode reader at the push of a button. Apart from that, the M-CZ1UR looks to be a fairly standard, if undeniably stylized, optical mouse, with 1,000 DPI resolution and the standard USB interface. No word on what you can expect to shell out or even Japanese availability, so you'll still have to do your ColorCode reading the old fashioned way for the time being.

[Via Akihabara News]

Fujitsu FPcodes, like QR without the mess

You just forget everything you know about that QR coding qrap 'cause Fujitsu just went next-gen with the introduction of FPcodes. Like QR codes, Fine Picture codes allow you to photograph the code with your trusty cameraphone and then be redirected to a URL for the product. However, instead of looking like a greasy black smudge, the pale yellow FPcode is printed directly onto the image of the product, just snap the product and off you go. FPcode-printed catalogs and magazines are expected to be released as early as October and require the download of a free app to use. Now considering we don't even have QR implemented yet, we'll call you daddy on this one Japan.

[Via lariviereauxcanards]



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