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Qualcomm fends off Smartbook AG, can legally write 'smartbook' on the platform's tombstone
It's perhaps a little too little and a little too late, but Qualcomm can now use the word "smartbook" to describe low end smartphone/laptop hybrids -- the sort of machine the company's CEO says have been all but killed off by tablets. The unfortunate legal action initiated by Smartbook AG way back in 2009 has now been deemed invalid by the German Patent and Trademark Office. The combination of the words word "smart" and "book" are no longer covered by German trademark law, which seemingly leaves Smartbook AG in a rather more vulnerable position than it was in before. Not as vulnerable as the poor smartbook platform, though.
Smartbook's laptops hands-on: a MacBook and a VAIO walk into a bar...
Bewildering. We're pretty sure that's the only way to describe our adventure at Smartbook's CeBIT booth. First off, let us just clear up that there are absolutely no smartbooks on display -- don't forget that this is the company that's going after Qualcomm's jugular for using the term smartbook in the first place. Now that that's out of the way, the German outfit introduced two new 11.6-inch laptops at the show, both which are clearly a rip on Apple and Sony laptops. What's confusing there? Well, the fact that they are actually nice. First you have the Atom N280-powered Razor that's clad in a brushed aluminum that feels impeccably similar to the unibody MacBook. Sure, it will run like a last-generation Windows 7 netbook, but it felt seriously solid in hand. Next up is that ULV-packing Logo we told you about last week, and with a glowing power button embedded in its circular hinge there's no doubt that it was Sony VAIO "inspired." Again, the make is actually quite good, and we were shocked to feel how sturdy the chiclet keyboard was. Both KIRFs the Smartbook Logo and Razor should go for about 699 Euros when they become available in Europe this spring. Not amused yet? The pictures of the Swarovski covered netbook below should just about do it -- and we have video proof after the break, if you're into that sort of thing. %Gallery-86973% %Gallery-86971% %Gallery-86979%
Smartbook Logo is neither a logo nor a smartbook, actually a 3G-equipped CULV laptop
We're ready to hand out our first award for CeBIT 2010. The most confusing product of the year ribbon goes to German company Smartbook, who's decided to produce a portable computer with a shell design and 3G connectivity that... isn't actually a smartbook (or what we understand the term to mean anyway). Instead of capitalizing on the built-in marketing appeal of its name, Smartbook AG staunchly persists in believing it's a real laptop maker, and is readying a new thin-and-light machine to prove just that. To be known as the Logo, this will be an Intel CULV-powered 11.6-incher, with a 1366 x 768 resolution, Windows 7 Home Premium and a stingy 1GB of RAM on board. In other words, the Acer Timeline 1810T, only a few months later and priced to (never) sell: €699 ($944). Boy, we've heard of corporate hubris before but this is getting silly now.
Smartbook AG launches absolutely gaudy $3,000 Swarovski-laden netbook
Taking a break from making headlines over infringement rights, Smartbook AG has found an entirely new way to get our attention. Introducing the Zenid GC Crystal, a "smartbook" that's, as Netbooknews.de points out, one of the most common Chinese ODM netbooks, the S40 -- 10.2-inch WXGA LED screen, 1.6GHz Intel Atom N280, 2GB DDR2 RAM, WiFi, and so on. You can get a non-crystal version for 299 euros, but really, we know you're wanting to go ridiculously lavish here, and that's precisely where the Crystal variant doesn't disappoint. Completely encrusted in Swarovski crystals, the asking price jumps to 2,001 euros, or approximately $3,000 in currency from across the pond. We'd like to point and laugh more, but deep down, we know there's enough comically wealthy people out there to probably justify this.
Smartbook AG (the company) follows in Psion's footsteps, issues cease and desist letter to website using the term 'smartbook'
Looks like smartbooks really are the new netbooks, after all. Aptly exemplifying déjà vu, German company Smartbook AG has issued a cease-and-desist to Netbooknews.de, claiming it owns the trademark and copyright on the term "smartbook" and that its use on the news site is damaging to the company's reputation and credibility. The letter demands that within two weeks all instances of the word be stricken from both the German and English-language versions, despite the latter being hosted in the US, outside of German jurisdiction. Of course, the logical thing would be to go after a company like Qualcomm who's been using the designation all along, and not the outlets who report on it, but why let a little common sense get in the way of some good ol' fashioned internet drama, eh Smartbook? By our count, it was almost exactly six months between Psion sending out its first cease-and-desist on "netbook" to media outlets and its eventual acquiescence and settlement with Intel, so consider the clock here officially ticking. [Via jkOnTheRun]
