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Between promoted tweets, unduly specific banner ads and a never-ending onslaught of marketing emails, it's impossible to escape targeted advertising. Luckily, though, the white noise of the internet can largely be ignored or hidden by ad blockers and spam filters. But what if paper and ink letters...

June 23rd 2015 at 7:57am 0 Comments
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Targeted advertising isn't a new concept, and Spotify is looking to examine your playlist habits before serving up those messages. The streaming service offers a library of curated mixes based on genre and mood, and eager advertisers can now leverage a listener's state of mind to sell their produc...

April 17th 2015 at 12:42pm 0 Comments
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Like it or not, another US election is almost upon us -- and this time around, the incessant political advertising may cut a little too close to home. Both Democrats and Republicans are using a new TV ad targeting system from DirecTV and Dish that takes advantage of voter records to put personali...

August 25th 2014 at 1:48pm 0 Comments
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If you've ever been creeped out by those targeted ads on Facebook, they're about to be a touch easier to spot. The social network has agreed with the Online Interest-Based Advertising Accountability Program to start displaying the "AdChoice" icon (the image above) in behaviorally targeted Facebook...

February 5th 2013 at 11:38pm 0 Comments
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Like two knights jostling for the hand of a fair maiden, both Facebook and Google appear to be courting the graces of Skype. A source close to Facebook recently told Reuters that CEO Mark Zuckerberg is thinking about buying Skype outright, as part of a deal that could be worth $3 to $4 billion. A...

May 5th 2011 at 6:49am 0 Comments