We-Dare
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We Dare Aussie rating under review
Australia may reclassify Ubisoft's titillating We Dare following a review request. Federal Minister for Home Affairs Brendan O'Connor admitted he was spurred to file the application following media reports that the game's PG rating may be inappropriate. "I believe that this game is unsuitable for children and I look forward to the outcome of the Classification Board's review of its PG rating," O'Connor wrote in a statement to Gamespot. "I share the concern of many parents that children may be inadvertently playing games that are more suited to adult gamers." We Dare was never released in the US or UK. Even European rating board PEGI wasn't totally relaxed and groovy about the game, asking Ubisoft to pull the game's ads from the internet. The Australian review of We Dare is expected to be completed June 17. Update: The title retains a PG rating as of June 22.
PEGI spanks Ubisoft, demands it pull We Dare ads from internet
Ubisoft no doubt intended for its kinky We Dare ad campaign to turn some heads and, in one way or another, it has definitely succeeded. Despite the fact that that the game will now sport a parental warning sticker and will not be released in the UK or US, European ratings board PEGI is now asking Ubisoft to remove We Dare ads from the internet entirely. Gamasutra reports that PEGI's imposing-sounding "Enforcement Committee" has demanded that Ubisoft pull the ads from the internet within three working days or risk a fine. According to PEGI, the ads do not "accurately reflect the nature and content of the product and it misleads consumers as to its true nature." Alas, whether Ubisoft pulls the ads or not, the damage is done. You can't stop the signal, PEGI. It's basic science.
We Dare also not daring a UK release
Sorry, UK-based readers: You're never hooking up ever, ever again. At least, not thanks to the aid of the undeniably sexy Nintendo Wii title We Dare, which received a somewhat controversial 12+ PEGI rating last month. Apparently, that controversy is keeping the title out of the UK retailers, as a Ubisoft representative recently told the Daily Telegraph, "Following the public reaction to the 12+ rating of We Dare, Ubisoft has made the decision not to sell the game in the United Kingdom." This, of course, means that folks living in the UK now only have one option if they ever feel in the mood for some instant randiness -- they'll need to import the game from a territory where it's still being released. Since the U.S. is out, there's a good chance they won't understand the native language of the game, but that should just make everything way mysterious and, therefore, inherently sexier.
PEGI defends We Dare rating, Ubisoft adding parental warning sticker
The Pan-European Game Information (PEGI) rating board is defending its "PEGI 12" rating for the controversial We Dare, stating that the board considers the content of the game for a rating, not the context. Cubed3 has the organization's statement, which notes the game was rated PEGI 12 because "it contains mild swearing, minor assault on a human-like character and words/activities that amount to obvious sexual innuendo, explicit sexual descriptions or images and sexual posturing." Ubisoft reiterated that the game is "intended for mature audiences," as evidenced by the game's ad campaign. The company also plans to add a "Parental Discretion Advised" sticker to the box, advising parents of the "potential sensitive nature of the game content." If you've got kids, best to keep this game in the locked nightstand drawer with the other... unmentionables.
We Dare not daring US release
We assumed as much when we first disovered Ubisoft's kinky We Dare title, but IGN confirms that the game is not planned for release in the US. In IGN's words, Ubisoft "emphatically" declared that We Dare "absolutely" would not be released in the US. The real question is: Do We Care? The Europe-bound PS3 and Wii minigame collection turned a few heads last week with the debut of its "sexy" advertising campaign on YouTube, which more or less painted the title as a one-way ticket to group sexual encounters (despite the game's PEGI 12 rating). Ubisoft quickly blocked US-based browers from accessing the official trailer on YouTube, though not fast enough to prevent users from remixing it and mocking it with games of their own.
Inevitable We Dare backlash comes from Daily Mail
Well, the backlash we all knew was coming over Ubisoft's totally mega-sexy We Dare trailer came from the place we all knew it was going to come from. Yes, The Daily Mail (via CVG) recently published some concerns from parents like Laura Pearson, who said "I have a 13-year-old daughter and if I knew she was playing such a highly charged sexual game with boys, I would be appalled." There's also George Hardy, who said, "No wonder we have problems in society with unsafe sex and under-age sex when kids can get hold of games like this." Leicaster East MP (and frequent video game detractor) Keith Vaz also chimed in, telling the Daily, "The new 'We Dare' game has clearly been wrongly marked as a 12 plus. As a family friendly console, Wii must ensure that there are proper checks and a full consultation before games are graded for use by children. This game should not be released until these checks are made." Based solely on the quality of the game presented in the trailer, we're going to say that last sentence was about five words too long.
We Dare trailer mocked with Flash demake, soundtrack recuts
It didn't take long for the video game community to speak out about the plainly ridiculous We Dare trailer released today, and the venom it's inspired has gotten creative. Developers Stew Hogarth and @hypnic__jerk have assembled this Flash demake of the title, and while it doesn't actually require a Wii to play, it offers pretty much the same quantity and quality of amusement we expect from the game. And then there's the trailers after the break, both recut versions of Ubisoft's video with some more ... inspired video game trailer soundtrack choices. These are a must if you like laughing, go check them out. We dar ... aww, forget it.
Ubisoft's 'We Dare' to ruin parties for PS3/Wii owners
Finally, a Wii and PS3 game that encourages absolutely reprehensible behavior. If you've been looking for a way to make your parties way more uncomfortable and insulting, Ubisoft has just the product for you. We Dare is a collection of "dare" minigames, including (based on the trailer after the break) spanking, "kissing" the controller, and, um, more. Like, apparently, being driven to spontaneous passion behind the couch while two dudes watch, apparently. It's worth noting that the game is primarily shown in the trailer to make women at a party "perform" in a way they don't want to -- and that's the trailer. That's the "ideal" situation presented. In real life, thankfully, it's more likely people would just leave when you broke out the "naughty" minigame collection. As far as we can tell, We Dare is a European exclusive, so American partygoers are safe for the time being.
