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Twitter to developers: we want to own the pipes, water, and faucets, but feel free to make soap
An announcement by Ryan Sarver, a member of the platform team at Twitter, could spell bad news for makers of third-party apps that access the growing social network and new ones looking to get in on the action. In a move that will inevitably cause quite a ruckus among developers and tweeters alike, Twitter has essentially decided that no new apps should be developed "that mimic or reproduce the mainstream Twitter consumer client experience." He goes on to say that existing apps will continue to function, but that the bar will be raised in terms of quality and consistency. Specifically, he cites differences across apps in terminology for core functions like @-replying and trending topics as confusing to users and at the root of the change. According to Sarver, over 90 percent of Twitter users access the service through official Twitter apps, so for many the change won't be drastic. The company hopes developers will shift their focus to other areas of the ecosystem that "focus on areas outside the mainstream consumer client experience" such as publishing tools, curation, and social CRM (consumer relationship management). Still, it's incredibly interesting -- and frankly, disheartening -- to see a Web 2.0 company making such an un-Web 2.0 move. Of course, this could all be part of Twitter's plans to eventually monetize the service, but for now we'll have to take the company at its word, even if that means our choice of clients becomes a little less diverse in the future.
MacHeist 2 hype begins with email and forum leaks
Like Mac software? Like stunts designed to promote and sell it? Then guess what, buddy-- you're in luck. It seems MacHeist 2 is just around the corner. Last year's ARG / bargain / Mac software love fest is coming around again, it seems, and while details are slim at the moment, odds are there'll be more very soon.The main site still says nothing, but over on the forums, things are starting to get interesting. First, head honcho Phill Ryu hints at something that might be a "Web 2.0" "Game thingy where you win stuff," and then shared a bunch of little pictoral hints about something called "groupthinkheist."Then, a tipster, who we'll keep anonymous, sent us word that an email had been sent announcing MacHeist 2 and sending everyone to... um... something. I couldn't get it to do anything now (you probably had to type in a code), but previously there was action going on there. That action was accompanied by more forums board talk, but apparently that talk was silenced. And all we're really left with is hype for something we knew was coming anyway.So are you all excited for MacHeist to come around again this year? I only watched from the sidelines last year, and it's really just a way to sell software (and not a very profitable way for devs, either). But it is a creative way, and I have to admit it sounds fun. What do you think?Update: Phill himself tells us this "event" is completely unrelated to MacHeist (so it definitely hasn't started yet), but that MacHeist 2 is coming later this year.Update2: If you're interested, lots more information about what's happening is showing up on this wiki.
