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'Can Apple maintain profitability?' Yes.
Seriously? This is the question of the day? When people are still voicing serious and legitimate concerns about the rest of the economy? We're talking about a company with enough money in the bank to make a Goldman Sachs-sized investment in Facebook if it wanted to, more than triple the amount Dell had in the bank at the end of the last quarter, plus more than five times the amount HP had too, while we're at it. Let's look at a number for a minute: Apple has 51 billion dollars in cash. That's 51,000,000,000 bucks. Or, approximately the amount of money it takes to fill a vault-slash-swimming-pool. Who has that kind of money these days and didn't get it via government bailout? Apple, that's who. What is its secret? It made that money the old-fashioned way, by selling new-fashioned things. In a time when few companies are profitable and everyone's excited about a flat line since it isn't a downward curve, Apple is making money iHand over iFist. One could presume from this that analysts and others who watch CNBC professionally would be excited about a company with growth and profitability in the current climate. However, that's not the case. Remember when Apple wasn't doing well? Those bygone days when people may have actually believed the name of the company was "Beleaguered Apple Computer?" Well, once Uncle Steve made his return in 1996, that started to turn around. Apple Computer started making things that start with "i," and in 2001 with the launch of the iPod, Apple was officially cool again. You know, unless you were an analyst on Wall Street, in which case Apple wasn't cool, it was just less lame than before. But seriously, have you seen what sort of stock prices Dell and HP have these days? Now those are tech companies. I call shenanigans! Now, instead of being impressed with profitability, the question is "Oh sure, you're all profitable, but can you stay that way?" Apple hasn't proven that yet? Explain to me how making ANY money in a time of unprecedented financial volatility is something that gets played down. What will it take before Apple gets a fair shake? A brand new device that sells a million units in three months? Try two and a half. A new version of the same thing released a year later, how long did that take to sell a million? Three days. Find and replace "Apple" with a non-tech company in some of these articles and see if it still makes as much sense. Just the iPhone product line by itself is bigger than Coca-Cola, but Apple still gets dismissed like this? Someone needs to have a little heart-to-heart talk with some of these guys. Apparently they've all had their heads down in their BlackBerrys for so long that they don't realize it's cool these days to carry around something Designed In Cupertino. Clearly a lot of other people have figured it out -- what's stopping Wall Street from seeing the light?
Apple Inc. files SEC form 10-K with sales figures
Like every other publicly traded company, Apple Inc. is required to file a form 10-K with the U.S. Securities and Exchange Commission every three months. These typically contain some interesting bits of information that aren't necessarily revealed in press releases. Apple's most recent 10-K chronicles its unit sales and per-unit revenue for its just completed 2010 fiscal year. Apple sold almost 13.7 million Macs in 2010, a 31 percent increase compared to 2009. Interestingly, portables (not including the iPad) accounted for almost two-thirds of that total. Nonetheless, desktops still grew faster than portables with a 45 percent increase to almost 4.7 million units. Unfortunately, Apple doesn't break out sales of specific models, so we're not sure which machines account for the growth. However, it's a safe bet that the huge and gorgeous 27-inch iMac, and perhaps the latest generation mini, accounted for most of the increase. Overall revenue per unit for all Macs (portable and desktop) dropped off a bit from $1,333 last year to $1,279, which points to success for both the mini and the plastic MacBooks. The U.S. market has always been the strongest for Apple, but the increasing popularity of the iPhone and the opening of new retail stores overseas seems to be helping Mac sales, too. Overseas Mac growth outpaced the U.S. in 2010 with Asia-Pacific in particular jumping 62 percent to 1.5 million units while Europe was up 36 percent to almost 3.9 million units. All of these Mac sales, however, are dwarfed by the iPhone and the iPad. Global Sales of the iPhone nearly doubled last year to 40 million units while nearly 7.5 million people picked up the new tablet in its first six months on the market. You can check out all of the details of Apple's 10-K right here. [Via Mac Daily News]
Apple Q1 2008 results liveblog
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Apple stock price dips in January rollercoaster
In our last-of-2007 podcast, our resident AAPL-watcher Mike Rose pointed out Apple's exceptional fiscal performance as one of the most important stories of the year. Quite rightly so: Apple had, by all accounts, a phenomenal year. There's even predictions from analysts of AAPL reaching the frankly dizzying heights of $300 - $600 in the next 18 months - we'll see how those fare, folks.With the financial analysts talking about Apple stock's seemingly rosy future, it's perhaps surprising news that AAPL has lost 7.5% (dropping nearly $15) just today. That's about $12 billion knocked off Apple's market cap. With Macworld around the corner, Apple stock is the subject of much speculation already - both for us covering the 'Keynote Index Fund' here at TUAW and over at Wired (to mention but a few). Undoubtedly, there's folks looking to partake in a little daytrading or trading over the duration of the entire Macworld week. With that in mind, might the Feds and SEC be more than interested in the interaction between the keynote (including its audience, one might fathom) and the effect it has on Wall Street?For ongoing coverage of AAPL, check out our colleagues' posts at Blogging Stocks:AAPL.Disclaimer: The points mentioned above come from a personal, and strictly non-professional, opinion, and should not be considered investment advice. For advice on stocks and investments, always seek advice from a regulated financial advice professional.Update: We ought to add that the market did indeed drop as a whole. However, the drop in Apple's stock was disproportionate to the down day.
