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  • Amazon will give you $5 if you use its Price Check app this weekend

    by 
    Amar Toor
    Amar Toor
    12.07.2011

    No joke, it really will. All you have to do is walk into a retailer this Saturday, whip out your smartphone and use Amazon's Price Check app to collect price data on in-store items. In exchange, the company will offer you a discount of five percent (or up to $5) on "select items" in electronics, toys, music, and other product divisions, though you'll only be able to use it a maximum of three times. The campaign represents Amazon's latest attempt to creep into the brick and mortar sector on the back of barcode scanning technology, and seems like a pretty clever way to bolster its mobile presence, while gathering intel on its competitors' prices, as well. It all kicks off at 9 PM (PST) on Friday, and will draw to a close just before midnight on Saturday. Hit up the source link for more details.

  • Amazon Flow strikes low blow to brick and mortar, converts barcode scans to online sales

    by 
    Daniel Cooper
    Daniel Cooper
    11.03.2011

    Remember when you had to "walk" to a "store" to buy things? Our grandkids are gonna weep uncontrollably when we explain queuing up at Our Price to buy VHS tapes. We'll recall the date the final nail was driven into brick and mortar's coffin: November 2nd, 2011 -- the day Amazon's A9 released Flow free on the App store. With Flow, you just walked into a store, scan the barcode of a book, DVD or jar of Nutella and it came back with Amazon's price, reviews and "multimedia content". It wasn't the first app to do the job, but we just couldn't help ourselves indulging in another. It wasn't long before the store detectives cottoned on to all the barcode snapping and started issuing automatic take-down tackles if they saw you holding a phone. After that, of course, war was inevitable. (But hey, it was worth it.)