burrelles-luce
Latest
Report: Game Informer bigger than Time, People and O, more circulated than Family Circle
Game Informer is bucking the death of print, increasing its audience over the past year by another 800,000 readers and topping out at a "paid and verified" circulation of 4,364,170, according to a new report by media monitoring service BurrellesLuce. The magazine is just a measly 100K-and-change subscribers away from surpassing National Geographic and landing in the top five of most-circulated U.S. consumer magazines -- and it's not even for old folks! Published by GameStop Corp., a one-year Game Informer subscription is included with the mega-retailer's PowerUp Rewards Pro membership (and was previously bundled with its now defunct Edge card). So, yeah -- we're all subscribers. You're welcome, GameStop.
Game Informer larger than Time, Playboy and Maxim ... even Oprah
Wow, we knew Game Informer was doing well, but we had no idea it was beating out the big boys of publishing with a +3 Hammer of Smackdown. BurrellesLuce has released its list of top media outlets in 2009 for PR professionals and the performance of Game Informer either speaks to the power of its bundling with the GameStop Edge card, or the utter collapse of the rest of the magazine industry. The gaming magazine has a "paid and verified circulation" of 3,517,598 -- that's better than several marquee magazines, including Sports Illustrated, Newsweek, Cosmo and TV Guide.In the blog category, Joystiq took the #19 spot. We're apparently doing well against the "Queen of all Media," Perez Hilton, according to Technorati's Authority Figures, so we thank all of you -- our loyal readership -- for that. Cheers!
