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  • UC Irvine studies differences between Chinese and US players

    by 
    Mike Schramm
    Mike Schramm
    09.12.2008

    Our good friends at the OC (don't call it that) Register have an article up about how the University of California at Irvine has received a grant to study the differences between US and Chinese players of World of Warcraft. And the differences are fairly interesting: apparently US players use many more UI mods and addons than Chinese players do. Additionally, more Chinese players play the "more challenging version of the game" (seems like they mean PvP servers to us, though that may change with yesterday's big news), and Chinese players, say the researcher, tend to talk more about color schemes and architecture than American players. Finally, the demographics are fairly different -- here in the states, women make up 20 percent of the playing audience, and in China that number is almost halved. And while people here may play with parents or even grandparents, in China, the older generation isn't interested in the game at all.These observations seem more to be based on anecdotal evidence of Chinese players in cafes more than anything else, but the study is just getting started, so maybe with some more research they can come up with some more solid numbers (or even more reasons) showing why this is the case. But it's interesting that inspecting how people play this game in two different countries can reveal something about the cultural differences between each.

  • Insider Trader: Tradeskills for noobs

    by 
    Amanda Miller
    Amanda Miller
    04.25.2008

    You've entered Azeroth with a brand spanking new character and you're trying to find your footing in the world. Perhaps this is even your first MMO entirely, and while looking for guidance, you're overwhelmed at the sheer volume of information available. Sound like you? While our very own WoW Rookie column has a wealth of information specifically tailored to new players, this week's Insider Trader is going to go in-depth and personal with your profession choices to help make sure that you get the job you want. Whether you are looking for a challenge, thinking ahead to your future, or looking to maximize your profit, you'll find the advice you need to make an informed decision. Have you already chosen, and are regretting it? Never fear, I'll walk you through backing out of the deal and finding something that really suits you.Make sure not to skip the comments section, as input and personal experience will help you learn about the different outcomes you might face.