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Do you believe that the MMO genre has been stuck in a rut over the past few years? So does Christopher Lye, the global brand director for ArenaNet, who publicly denounced the post-World of Warcraft trend in the industry as stagnant. In an interview with Gamasutra, Lye stated that Guild Wars 2 is...

May 21st 2012 at 10:00am 0 Comments
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Hey Guild Wars 2 fans, bummed that you're not at Gamescom right now getting your paws, claws, or ferns on the game? We have the next best thing: nearly 40 minutes of video footage for you to digest. On the Gamescom floor, ArenaNet's Chris Lye took time to walk Wartower.de through the full Guild...

August 18th 2011 at 10:15am 0 Comments
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Wow! I've joked to other Massively staffers that some weeks I really struggle to find content for Flameseeker Chronicles, while other weeks I struggle simply to stay ahead of the information avalanche. That has never held truer than it has this weekend. I had planned to cover the huge Guild Wars...

March 7th 2011 at 12:00pm 0 Comments
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Convention season is well underway, but we've not seen a lot of ArenaNet on the convention floors this year. That's about to change, as ArenaNet has announced its plans for upcoming conventions -- as well as some extremely exciting news. Global Brand Director Chris Lye penned the latest blog post,...

June 2nd 2010 at 4:30pm 0 Comments