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Apple's back-to-school promo reportedly beating Microsoft 8 to 2
According to a report from Global Equities Research, more incoming college students are picking up an Apple computer than a Windows computer this year. Apple is not just edging out Microsoft either; Macs are beating out Windows machines at an impressive rate of 8 to 2. About 80% of incoming students will rock a Mac and an increasing number of current students are ditching their Windows machines in favor of an Apple-branded product. iPads are also a hot product among senior students, says the Global Equities Research report. The research also suggests many students are taking advantage of Apple's Back to School $100 gift card promo. What are they doing with extra windfall of iTunes cash? Buying songs, of course.
Apple pushing its at-home advisor program to college students
Apple is reportedly boosting its efforts to recruit college students for its college advisor program by passing out flyers on college and university campuses. As an Apple At-Home advisor, you receive a free iMac, full benefits and are paid more than $10 per hour to work 16 hours per week during the school year and 40 hours per week in the summer. Best of all, you get to work from the comfort of your home and on a schedule that fits your lifestyle. Oh, and that employee discount on all Apple products is a nice perk as well. To be eligible for this program, you must be enrolled in college and maintain a GPA of 2.7. Tech savviness is a plus as you will be helping customers who call into AppleCare and need technical support for their Apple software or hardware. Patience and a sense of humor are also helpful as you will be handling a variety of questions from skilled and not-so-skilled customers.
45% of computers purchased at Princeton this year were Macs
I've often said that the children are our future and it looks like Princeton students share my vision of the future. This year, reports the Daily Princetonian, 45% of all computers purchased by students were Macs. This is an all time high for Princeton (2003 saw 15% of students buying a Mac, and it has been on the rise ever since).Some might say that college student probably just think that Macs are cool (which they are) and so they just want to look hip. This might have something to do with it, but Princeton's Office of Information Technology says that Mac usage amongst the faculty is also on the rise.Allow me to add some anecdotal evidence: I work for a large university and I have been seeing a larger number of Macs on campus, and in my office.[via Digg]
