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Adobe upgrades its Digital Publishing Suite with iPhone viewer, improved social media features
Between rolling out Creative Suite 6, Creative Cloud and a new video platform for broadcasters, Adobe's been mighty busy lately. If that's not evidence enough that the outfit is making good on its promise to restructure around digital media, hear this: the company just announced a slew of enhancements to its Digital Publishing Suite (DPS), which Conde Nast and others use to format magazines for mobile devices. For starters, publishers now have a way to tailor content specifically for the iPhone, just as they can for the iPad, Kindle Fire and Android tablets. So far, we know Conde Nast will be using this tool to build a modified edition of The New Yorker, though Conde Nast hasn't announced when it will become available for download. Meanwhile, art departments used to working in InDesign can now take a single a layout and repurpose it across multiple devices. Similarly, DPS is now integrated with Adobe Edge, which means publishers can create HTML5 animations and then easily port them over to their digital editions. Moving on, SocialSharing is exactly what it sounds like: it promises to make it easier for people reading these magazines to share stories using built-in email, Twitter and Facebook functionality. Getting more granular, a new font rights policy means that once a publishing company buys rights to use a certain font, it won't have to pay additional per-usage fees every time someone downloads the app. Lastly, Adobe announced that Meredith, the company that brings you (yes, you) Better Homes and Gardens, Parents and Fitness will also begin using the platform to create digital editions. Hold onto your britches, kids.
Time Inc. aims to please advertisers and your eyes, making all mags tablet-friendly by year's end
Do you love reading Time magazine on your tablet, but wish you had the same luxury with all of its related offerings? Oh boy, do we have fantastic news for you. As it stands, select Time Inc. publications are supported on the iPad, Android Marketplace, TouchPad, and Next Issue Media's store, but now the company has announced plans to make all 21 of its mags available on tablets by the year's end. Furthermore, support for the Nook Color will be added by the end of August with digital versions of Time, Sports Illustrated, People, and Fortune. Current subscribers to the print editions won't be left out either when it all rolls out, as they'll be able to opt-in for free upgrades with digital access. The decision is apparently tied to increasing "digital reach" for advertisers, but hey, ad-support isn't totally lame. Right? Full PR just past the break.
Nook matches Kindle by bundling free web access to NYTimes.com with digital edition sub
Adhering to strict alphabetical order, where Amazon leads, Barnes & Noble follows. The Kindle was last week announced to include access beyond the New York Times' freshly erected online paywall as part of its device subscription to the NYT and now, lo and behold, the Nook family (including the Nook Color) is following suit in identical fashion. If you're happy to obtain your sub to New York's finest paper from the Nook Newsstand -- which costs $20 per month, same as Amazon's levy -- you'll get the bonus, complimentary, free-of-charge privilege of being able to access NYTimes.com without any constraints as well. So what if the online edition used to be free for the past eleventy years? The new Times dictates some fealty be paid and we're happy to see these e-reader purveyors helping to alleviate (mask?) that cost for some of us. Full PR after the break.
