Samsung shows off color e-paper prototype, PVI might beat it to market in 2010
Read - Samsung Exhibits 10.1-inch Color E-paper
Read - PVI to ramp up flexible and color EPD in 2010
e-ink,color posts


SiPix (a division of our old friend AU Optronics) has announced that it will bring "a small number" of color e-ink displays to market by the end of 2010. Apparently, a breakthrough in thin-film-transistor panels has put the company on the fast-track to making this technology commercially viable. If so, it could beat rivals like PrimeView (the manufacturer of both the Kindle and Sony's Reader) to the punch by a year or two. "Making colored electronic paper displays is our top priority," said SiPix president Andrew Tseng. "We are in talks with customers to supply colored displays ... as [color] would encourage advertisers to place ads on [electronic] publications, which then would be able to provide more content [to readers] for free." While PrimeView is currently scrambling to buy up US-based E Ink, AU Optronics is scheduled to ship its first e-paper display modules to customers this quarter. The ball's in your court, Fujitsu.
Color e-ink displays are starting to become less of a curiosity and more of a reality, but if the rumor from DigiTimes proves true it's going to be another year or so before we start seeing them en masse. PVI, makers of displays for the Kindle and Sony Reader, has apparently indicated that its attempts at creating a color display have been more or less unsatisfactory and it's going to take until 2010 at least to get its hues sorted out. That's the bad news. There is some good news, though, indicating that Sony's working on its own 8.5 x 11-inch reader utilizing the same screen as the Kindle DX. Since the last rumors about that display was pretty-much on the mark, we wouldn't be surprised if this one proved true as well -- and we can't wait to see what Sony charges for it.
Now that monochrome e-paper is a pretty standard affair, those at the forefront of e-ink technology have moved on to perfecting the real killer app, which is full-color displays. We've already seen a tiny color model from Fujitsu, and a larger, but only two-color offering from Bridgestone, and now Hitachi -- maker of the black-and-white Albirey e-paper -- is showing off a 13.1-inch version of this product will an impressive 4,096-color palette. Apparently the power-saving "RGBW" filter enables the device to display bright whites as well as deep blacks, but the trade-off is the unit's rather underwhelming resolution of just 512 x 384 pixels. Therefore, we probably won't be seeing color eBooks anytime soon, but the low res should be adequate enough for certain types of signage that would benefit from the paper's ability to hold a picture in the absence of power; we think they would look great advertising all the quality products found at Engadget's retail location.








