Engadget http://www.engadget.com Engadget http://www.blogsmithmedia.com/www.engadget.com/media/feedlogo.gif Engadget http://www.engadget.com en-us Copyright 2012 Weblogs, Inc. The contents of this feed are available for non-commercial use only. Blogsmith http://www.blogsmith.com/<![CDATA[Apple pulls the plug on 'Get a Mac' ad campaign]]>http://www.engadget.com/2010/05/21/apple-pulls-the-plug-on-get-a-mac-ad-campaign/http://www.engadget.com/2010/05/21/apple-pulls-the-plug-on-get-a-mac-ad-campaign/http://www.engadget.com/2010/05/21/apple-pulls-the-plug-on-get-a-mac-ad-campaign/#comments There's been rumors that Apple had ended its long-running of "Get a Mac" ad campaign ever since Justin "Mac" Long said he thought they might be done last month, and it looks like that's now finally been confirmed by Apple -- the company has pulled all the ads from its site and is instead redirecting folks to its new "Why You'll Love a Mac" page. Of course, the move doesn't exactly come as a huge surprise considering that Apple hasn't produced a new one since its Windows 7-challenging ads last October, and Apple has certainly had plenty of prime material since then. Head on past the break for look at one of the more recent highlights, and hit up the more coverage links below if you feel like reminiscing a bit more. As for what's next for Apple, we can only guess. A triumphant return of Jeff Goldblum, perhaps?

Continue reading Apple pulls the plug on 'Get a Mac' ad campaign

Apple pulls the plug on 'Get a Mac' ad campaign originally appeared on Engadget on Fri, 21 May 2010 11:15:00 EST. Please see our terms for use of feeds.

Permalink | Email this | Comments]]>ad campaignAdCampaignadsapplecommericalcommericialsget a macGetAMacjohn hodgmanJohnHodgmanjustin longJustinLongmacmacintoshvideoFri, 21 May 2010 11:15:00 EST<![CDATA[Apple enlists David Puddy to take on the Laptop Hunters]]>http://www.engadget.com/2009/08/24/apple-enlists-david-puddy-to-take-on-the-laptop-hunters/http://www.engadget.com/2009/08/24/apple-enlists-david-puddy-to-take-on-the-laptop-hunters/http://www.engadget.com/2009/08/24/apple-enlists-david-puddy-to-take-on-the-laptop-hunters/#comments Apple's created a whole new chapter in its "Get a Mac" ad campaign based on targeting Microsoft's successful Laptop Hunters series, and while at this point it's just a lot of muddled back-and-forth, the gang in Cupertino managed to spice things up a little by bringing in an all-too-recognizable face and voice: Patrick "David Puddy" Warburton. Mr. Brock Samson / Joe Swanson / The Tick comes on as the top-of-the-line PC who some say has a "much too fast" processor but prone to viruses and causing headaches -- you knew were the narrative was going. Video after the break, and you can go ahead and start work on your parody video, "You got a question about PCs, you ask the eight ball."

[Thanks, Travis]

Continue reading Apple enlists David Puddy to take on the Laptop Hunters

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Apple enlists David Puddy to take on the Laptop Hunters originally appeared on Engadget on Mon, 24 Aug 2009 22:09:00 EST. Please see our terms for use of feeds.

Read | Permalink | Email this | Comments]]>adadsadvertisingapplecommercialcommercialsdavid puddyDavidPuddyget a macGetAMacpcMon, 24 Aug 2009 22:09:00 EST<![CDATA[Video: Apple responds to Microsoft's Laptop Hunters... with a Megan]]>http://www.engadget.com/2009/05/13/video-apple-responds-to-microsofts-laptop-hunters/http://www.engadget.com/2009/05/13/video-apple-responds-to-microsofts-laptop-hunters/http://www.engadget.com/2009/05/13/video-apple-responds-to-microsofts-laptop-hunters/#comments According to Apple, there aren't any PCs with fast processors and big screens that work without viruses, crashes or headaches. But folks, this isn't reality, this is advertising. In fact, this is Apple's first jab since Microsoft took off the gloves with its Laptop Hunters series of pokes against Apple. So grab a Coke (or Pepsi) and check the ad after the break.

[Thanks to everyone who sent this in]

Continue reading Video: Apple responds to Microsoft's Laptop Hunters... with a Megan

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Video: Apple responds to Microsoft's Laptop Hunters... with a Megan originally appeared on Engadget on Wed, 13 May 2009 00:58:00 EST. Please see our terms for use of feeds.

Permalink | Email this | Comments]]>adadsadvertadvertisementapplecommercialcommercialsget a macGetAMaclaptop hunterlaptop huntersLaptopHunterLaptopHuntersmacmeganmicrosoftpcvideoWed, 13 May 2009 00:58:00 EST<![CDATA[Microsoft's Mojave Experiment "promotes" Vista -- Ashton Kutcher-style]]>http://www.engadget.com/2008/07/28/microsofts-mojave-experiment-promotes-vista-ashton-kutcher/http://www.engadget.com/2008/07/28/microsofts-mojave-experiment-promotes-vista-ashton-kutcher/http://www.engadget.com/2008/07/28/microsofts-mojave-experiment-promotes-vista-ashton-kutcher/#comments
You may have heard that Microsoft is "like, totally serious, guys" about patching up Vista's good name, and, well, so far they're off to a rocky start. After pushing up a few lackluster web ads, they've decided to trick users en masse to prove a point. They've termed the Punk'ing the "Mojave Experiment," which placed 120 regular computer users of all different OS persuasions in front of a Vista box, except they were told they were getting to look at the next Microsoft OS, codenamed "Mojave." Results of the test will be unveiled tomorrow in what are sure to be glowing customer reports. Scientific validity of this test aside, we're not exactly sure testimonials from a blind taste test are going to turn the tide of Vista ill-will, but now we're starting to sound like Demi Moore our parents.

[Via Techdirt]

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Microsoft's Mojave Experiment "promotes" Vista -- Ashton Kutcher-style originally appeared on Engadget on Mon, 28 Jul 2008 17:09:00 EST. Please see our terms for use of feeds.

Read | Permalink | Email this | Comments]]>get a macGetAMacmicrosoftmojavemojave experimentMojaveExperimentvistawindows vistaWindowsVistaMon, 28 Jul 2008 17:09:00 EST<![CDATA[Apple UK: "I'm a Mac, I'm a PC." Smashing, isn't it?]]>http://www.engadget.com/2007/01/29/apple-uk-im-a-mac-im-a-pc-smashing-isnt-it/http://www.engadget.com/2007/01/29/apple-uk-im-a-mac-im-a-pc-smashing-isnt-it/http://www.engadget.com/2007/01/29/apple-uk-im-a-mac-im-a-pc-smashing-isnt-it/#comments
Japanese isn't the only language barrier Apple's decided to cross with its "I'm a Mac, I'm a PC" ads. Those UKians love their "shenanigans and tomfoolery" just as much as the next guy, and Apple has hired the Peep Show's Mitchell and Webb to do the honors as PC and Mac, respectively. The casting is in keeping with Apple's penchant for casting total squares as the Mac, but the pair do a good job of spicing up the commercials with a bit of dry British humor and sexy good looks. Peep some YouTube versions after the break.

[Thanks to everyone who sent this in]

Continue reading Apple UK: "I'm a Mac, I'm a PC." Smashing, isn't it?

Apple UK: "I'm a Mac, I'm a PC." Smashing, isn't it? originally appeared on Engadget on Mon, 29 Jan 2007 11:32:00 EST. Please see our terms for use of feeds.

Read | Permalink | Email this | Comments]]>appleapple ukAppleUkget a macGetAMacmac pcMacPcukMon, 29 Jan 2007 11:32:00 EST<![CDATA[Interview with John Hodgman, the PC from those "Get a Mac" ads]]>http://www.engadget.com/2006/10/05/interview-with-john-hodgman-the-pc-from-those-get-a-mac-ads/http://www.engadget.com/2006/10/05/interview-with-john-hodgman-the-pc-from-those-get-a-mac-ads/http://www.engadget.com/2006/10/05/interview-with-john-hodgman-the-pc-from-those-get-a-mac-ads/#comments Yup, we interviewed that guy. But John Hodgman isn't just a metaphorical stand-in for the PC (even though that's what we mainly asked him about), he's also an editor at the New York Times Magazine and a contributor to the Daily Show. Read on to find out whether he's really a PC user, Microsoft's attempts to recruit him, and how he got the gig in the first place.

So first things first: Mac or PC?

Here is the joke that is absolutely apt, though I once promised I would never make it: "I play one on TV, but I am not a PC." It is true. I am first of all: not a computer, but a human being; and second of all: a Mac user, almost exclusively, since 1984. There was a brief period in the wilderness between 1997 and 2003. Let us not speak of it.

Continue reading Interview with John Hodgman, the PC from those "Get a Mac" ads

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Interview with John Hodgman, the PC from those "Get a Mac" ads originally appeared on Engadget on Thu, 05 Oct 2006 14:26:00 EST. Please see our terms for use of feeds.

Permalink | Email this | Comments]]>featurefeaturesget a macGetAMacinterviewsjohn hodgmanJohnHodgmanpctv commercialTvCommercialThu, 05 Oct 2006 14:26:00 EST