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Apple shows new Get a Mac ad tonight: "PC Innovation Lab"
One of our readers was watching TV tonight and spotted this ad during a commercial break. Lo' and behold, It was up on Apple's website about 2.5 hours later. It basically suggests ridiculous "innovations" that PC thinks will help bring people back to the world of Windows. Mac goes on to suggest that innovations are supposed to make things easier. I find this ad extremely satisfying... it's almost a jab at all of the companies who try to imitate Mac but really just brings good humor to a clever Get a Mac ad. Thanks Ethan!
Clever Get a Mac sidebar ads
Apple has some clever new Get a Mac sidebar ads running on various sites around the net, including ZDNet. In them, PC repeatedly hits an emergency reset lever (attempting to clear negative banners about Vista) to less than good effect. The humorless sort are quick to point out that the quotes PC resets don't come from actual reviews, but instead from op-eds and the like. Personally, this seems like a distinction without difference. The point is that Vista has not been that well-received in the tech world and Apple is right on target about that in this series of ads. (As to various problems with Leopard, well, that's for a another time). Thanks to everyone who sent this in. [via Gizmodo]
Found Footage: 2 New Get a Mac ads air on Canadian TV
TUAWer Connor let us know that he was able to upload two Get a Mac commercials that are airing in Canada (though not in the US, as of yet). The ad pictured to the right features the Mac talking about getting some work done, while Counseling depicts the PC and the Mac trying to see eye to eye with the help of a counselor (it doesn't go well).Thanks, Connor.
Gisele 'Get a Mac' ad surfaces
There were rumors that Gisele was set to star in a new Apple ad, but no one knew for sure. Turns out that a MacShrine reader snapped a shot of the new ad running in an Apple Store. The gist of the ad seems to be that the Mac is elegant and beautiful, like Gisele, while the PC is a cheap imitation.The ad isn't up on Apple's site yet, but we'll let you know as soon as it is available.
