GoogleTvIntegration
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Dish Network officially starts pushing Google TV integration
There's no surprise on the pricing front ($179 for the normally $299 Logitech Revue, plus $4/month service fee) but today Dish Network officially started offering the integrated Google TV experience for its customers. The $4 fee applies to and will work with Sony's Google TV devices as well, but the Revue is the only unit to get a price break up front. Dish is so far the sole TV provider that will let Google TV search through and control its compatible DVRs, and it's put up a video demo to show how that works (embedded after the break.) Beyond the continuing questions about the Google TV platform itself, we'll wait and see if Dish got the price right, those interested can check the press release for details on how to sign up.
Shocker: Google hoping to lure more cable providers to cool Google TV side of the room
Considering all the recent hullabaloo surrounding Google TV, it shouldn't come as a surprise that the Mountain View-based search titan has dreams of growing beyond its current de facto exclusive integration deal with Dish Network. Still, Light Reading reports that "a source whose familiar with those discussions" says Google is pushing the service hard to all cable TV operators. This is further corroborated by an exec with a "top US MSO" who confirmed specifically that talks are underway with Google on how the TV platform could be integrated with cable boxes. While opening up two-way control and surrendering the UI to its perceived over-the-top video-providing enemy could change pay-TV as we know it, the trade-off is Google TV compatibility could give 'em the competitive edge they need. It certainly wouldn't be the first time DVR functionality was touted as a reason to switch. We're definitely down with more options too, but without an acceptable two-way standard, a bit of wheelin' and dealin' by Google could just add more noise to the mess that is the connected TV market. Considering how tru2way failed though and the recent lukewarm FCC CableCARD rule changes, it would seem this is just the reality we live in. But please, Google, feel free to prove us wrong.
