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We're in the thick of earnings seasons, friends, and Google just pushed out its latest spate of financials for our eager delectation. Here's the skinny: Google reported a total of $18.01 billion in revenue (closer to $14.5 billion if you don't count those pesky traffic acquisition costs), less tha...

January 29th 2015 at 5:15pm 0 Comments
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Google isn't a search company or a software developer. Its real business is advertising. Most of the money flowing into Mountain View (and there's quite a lot of it: $16.5 billion this quarter to be exact) comes from ads. The company could simply build up a war chest or snatch up some more startup...

October 16th 2014 at 4:36pm 0 Comments
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Advertisers aren't always a fan of investing in mobile. Part of that reason is that the ads you see on phones and tablets don't command the same amount of attention that ads do on desktops. Google is working on new ad units though that could lure in the big brands, though users might find them som...

September 29th 2014 at 2:14pm 0 Comments
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Facebook's sufficiently chummy with advertisers that some people have gone and built their own social networks to escape Mark Zuckerberg's clutches. For those who remain, however, it's now going to be even harder to avoid people using your personal profile information to sell you things. The compa...

September 29th 2014 at 5:55am 0 Comments
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A few months back, it looked like that Google was set to avoid fines from the European Commission stemming from a multi-year probe into the outfit burying rival ads in search results. With new "arguments and data," the competition said it isn't satisfied with those concessions, and Reuters reports...

September 8th 2014 at 3:46pm 0 Comments
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Google Maps already shows a wealth of info about nearby stores when you're searching for them, but ads haven't received that first-class treatment. Like it or not, that's changing; Maps on mobile and the web now shows you a whole raft of details for relevant store ads, including links to call thos...

July 22nd 2014 at 11:48pm 0 Comments
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Nintendo is planning a revenue-sharing affiliate program for those using gameplay footage of its games on YouTube. Video bloggers and "Let's Play" creators alike will need permission from the publisher to broadcast their gameplay clips, according to two tweets from the publisher (as translated by...

May 27th 2014 at 3:00pm 0 Comments
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Ads for mobile apps are rarely personal; they're more often based on search keywords than your actual habits. Google is fixing this today with new ads in search and on YouTube that reflect your day-to-day app uses and purchases. If you regularly track your runs with fitness software, for instance,...

April 22nd 2014 at 10:17pm 0 Comments
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Would you buy a pair of kicks from a Google Hangout? Nike certainly hopes so. The company has teamed up with Asos to host the first shoppable Google Hangout tomorrow at 9am ET. The video celebrates 27 years of Nike's Air Max trainer, and will appear on both brand's Google+ news feeds as well as ov...

March 25th 2014 at 4:29pm 0 Comments