GrandCentralAppleStore

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  • Apple just arrived at Grand Central Terminal, we hop aboard (video)

    by 
    Zach Honig
    Zach Honig
    12.09.2011

    For many New Yorkers, Grand Central Station Terminal is where you go to escape the island -- not to leisurely browse aisles of iPhone accessories, or pop in for a Genius Bar appointment. But apparently Apple has a slightly different vision for the city's transportation hub, opening its fifth NYC store along the main hall's 23,000 square foot east balcony. We dropped by for the grand opening this morning, which came complete with the standard Apple Store t-shirt giveaway and what seemed like hundreds of red shirt-clad retail employees. As NYC's gateway to Connecticut, Grand Central is typically incredibly crowded during rush hour, but the enormous sunlight-filled main hall was packed to the brim today with spectators -- eager customers queued up in a hallway out of view, beginning early this morning. The store itself is huge, occupying the entire east balcony and several side rooms, with a large genius bar, training area and accessory alcove at either side. Eager to pop in for a visit? Thumb through the gallery below to step inside, and jump past the break to experience the cacophonous chaos at Grand Central.%Gallery-141464%