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Developing and growing a guild can be a formidable challenge, especially if an MMO doesn't provide adequate tools for recruitment (hint hint, studios). There are many ways to go about it, from word-of-mouth to posts on the official forums. But I've noticed that one tactic that certain guilds use...

June 14th 2014 at 8:00am 0 Comments
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Each week in this column, we explore common issues in guild management, with a focus on tips to be a successful guild leader. But this week, let's turn the tables a bit and look at things from the perspective of an unguilded player. With the rise of free-to-play in many MMOs, there's a larger pool...

January 23rd 2014 at 8:00pm 0 Comments
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If you had to pinpoint the source of what causes most guild drama, it almost always comes down to the guild's screening process. We've certainly looked at recruiting before and how important it is to create a system that effectively matches up your guild with like-minded players, but all too often,...

January 16th 2014 at 6:00pm 0 Comments
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Free-to-play is here to stay, and in just a few short years, the MMO landscape has changed dramatically. It seems like just yesterday that games like SWTOR and RIFT were adamantly insisting that the subscription model was the best plan for them. And four years ago, if you had suggested that most MM...

January 9th 2014 at 8:00pm 0 Comments
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A big part of running a successful guild is having a clear idea of what type of guild you want to have and knowing how to make that work. Everything revolves around your vision for the guild, from recruitment to scheduling events to guild rules and even the overall tone and atmosphere. But what hap...

October 17th 2013 at 9:00pm 0 Comments
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When you're running a guild, it's essential to choose wisely when you're filling out your roster. Longtime guilds are successful at weathering the ups and downs of guild life because they've put together a team of like-minded people and have established a guild culture that suits everyone well. Bu...

September 5th 2013 at 8:00pm 0 Comments
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On the "to-do" checklist of practically every guild leader is setting up and maintaining a guild website. It's a central hub that serves as a source of news, a resource base, and a virtual locker room where members can bond with one another. But websites come with their fair share of drama and pot...

August 29th 2013 at 7:00pm 0 Comments
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Each week, no matter what the topic of this column, there are always comments from players who have had a bad experience with a guild or who have sworn off guilds entirely. Unfortunately, there are quite a few guilds that are poorly managed, and they come with their share of drama, stress, and fr...

February 28th 2013 at 3:00pm 0 Comments
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Last week, we looked at common traps that guild leaders should avoid, and the one word that came up the most in comments was "fun." Let's face it, when people think of guild leadership, the last thing they think of is fun. And the replies echoed that sentiment. Guild leadership is often describe...

February 21st 2013 at 2:00pm 0 Comments
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Are you searching for a guild of "friendly, mature people" who "have fun" in either a "social" or "raiding" context? You're in luck! You'll find those terms in most guild recruitment ads for WoW's 10 million players worldwide. On second thought, that may be more than good luck; it's more like an...

February 4th 2013 at 1:00pm 0 Comments
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There's so much more to joining a guild in World of Warcraft than clicking an uninvited newbie zone popup or replying to a random whisper while you're trying to quest. We wouldn't go so far as to say there's a science to getting it right; joining a guild is more of an art, an intersection of care...

January 7th 2013 at 1:00pm 0 Comments
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If there's one thing that every guild has trouble with, it's making the best use of everyone's time. When someone's soloing, she's free to play at any pace, any time. But when you're trying to coordinate groups and raids, it's a lot more complicated. Not only are there overall guild goals, but ea...

December 20th 2012 at 8:00pm 0 Comments