HM
Latest
Foursquare can log your shopping trip in increasingly scary detail
Foursquare may have fallen off your radar, but it's far from dead -- rather, it has morphed into a business analytics juggernaut, selling its location data and API to businesses like Capital One, Twitter and Microsoft. Now, it's pulling those services into one place with Foursquare Analytics, a Google Analytics-style dashboard that measures foot traffic instead of browsing data. It has launched the service with beta partners Taco Bell, TGI Fridays, H&M, Lowe's and Equinox Fitness.
