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  • Jukebox Heroes: Whimsy and oddity

    by 
    Justin Olivetti
    Justin Olivetti
    10.02.2012

    I have two big announcements today. The first is that Jukebox Heroes is switching from a bi-weekly to a weekly schedule, which should delight my 30 readers and cause an epidemic of indifference elsewhere. The second is that we're going to take a week off examining specific soundtracks to have a little fun with how silly MMO studios can get. If you haven't figured it out already, this column is kind of a not-so-subtle outlet for sharing my MMO music collection with you. I don't have any firm method of collection other than I just acquire tracks that my ear tells me I'd like to hear again. So along the way, I've acquired a few oddball pieces that you probably won't find on any OST but that are notable enough to share. In some cases, these tracks represent studios' attempts (successful or otherwise) to let down their hair and be humorous. In others, these songs are parodies or one-time special events. So let's take a sidebar to look at the whimsical and odd songs of gaming.

  • Hello Kitty Online donates $6,000 to Japanese earthquake relief fund

    by 
    Justin Olivetti
    Justin Olivetti
    04.13.2011

    It's been inspiring to see how many people have stepped up following the tragic Japanese earthquake and tsunami a month ago, including gamers and studios. Sanrio Digital rallied Hello Kitty Online players to the cause with its aptly named Japan Earthquake Aid project. During a recent in-game event, players were encouraged to gather together special items and hand them in to a GM. Depending on the amount of items accrued over the event, Sanrio Digital promised to donate a variable amount of money to Project KIBOW, which helps fund Japan's Civic Force, an organization that hands out supplies and food to those still struggling with this crisis. Sanrio announced today that due to the players' efforts, the company is handing in a check for $6,041 on behalf of Hello Kitty Online. Helpful players who passed a certain item donation threshold received a spiffy in-game Tokyo outfit as a thank-you from the company.

  • Hello Kitty Online meets Manhattan

    by 
    Justin Olivetti
    Justin Olivetti
    01.21.2011

    New York City is, like, totally bummed out. Intrepid explorers in Hello Kitty Online recently found the city to be deserted due to an unknown cause -- Cloverfield monster? Stay-Puft Marshmallow Man? Sex and the City 3 filming downtown? Nobody knows! With its upcoming update, "Mysteries of New York," HKO players will dig deeper into this investigation while cheering up the emerging inhabitants. Yup, that's right: Cheering them up. After all, this is Hello Kitty Online, a game that practically exudes pastel cheer from every pore. With the free January 24th update, players will engage in the return of the "Cheer System" which uses a variety of sparklers to lift the spirit of grouchy residents. Because nothing empowers one's attitude like a face-full of sizzling fireworks! Mysteries of New York will contain a hefty assortment of other goodies as well, including costume sets, a sizable invasion of penguins, new pets and bosses, and a capsule machine that gives you the chance to win groovy prizes. You can check out all of the details of this update at Hello Kitty Online.

  • Celebrate Hello Kitty's birthday in Hello Kitty Online

    by 
    Eliot Lefebvre
    Eliot Lefebvre
    11.03.2010

    Hello Kitty is 36 years old, which should be the sort of thing that makes everyone blink once or twice in surprise. With that sort of pedigree, you'd be surprised not to see a celebration going on -- especially in Hello Kitty Online. Sure enough, there's a huge birthday bash going on right now for players of the game, and participation in the event will have some positive effects in the real world. Sanrio is giving money to charity, based in part upon how many people take part in the birthday festivities. Players taking part will be sent around the world with sparklers to help cheer up monsters, so that everyone can enjoy the birthday celebration. There's also a small line for upgrading and improving sparklers for maximum effectiveness, with upgrades available in the item shop as a shortcut for participants. A full event guide has been posted, and it promises a special in-game event on November 15th -- which should be an excellent motivator for Hello Kitty Online players to log in and ring in another cat-filled year. %Gallery-106551%

  • MMO Family: A parent's look at Hello Kitty Online

    by 
    Lisa Poisso
    Lisa Poisso
    09.21.2010

    MMO Family is your resource for leveling a gaming-specced family, from tips on balancing gaming with family life to finding age-appropriate online games for everyone in the family. Hello Kitty Online is the first of our Parents Guide selections that's aimed squarely at teens and young adults rather than the kiddie set. Say what? We were surprised, too -- but given the mind-bogglingly persistent popularity of Hello Kitty among grownups with more discerning taste (and expansive wallets), it stands to reason that developer Sanrio would want HKO to reach as broad an audience as possible. What HKO brings to the keyboard, then, is less a kiddie game than a crafting-oriented, sunshiny, Hello-Kitty-themed version of an MMO. Sure, it's 2-D. Sure, it's free-to-play. But despite the precious proliferation of pink, you'll find gameplay that's more in line with traditional, fully developed MMOs -- a purrfectly friendly MMO choice for your teen daughter.

  • HK-Day arrives: Hello Kitty Online launches in NA and Europe

    by 
    Justin Olivetti
    Justin Olivetti
    08.24.2010

    You've felt it -- the tingle of anticipation, the twitch of desire, the color of pink. And now, after years of waiting, it's finally here: Hello Kitty Online has officially launched across North American and Europe. While the game's been widely available for some time now, Sanrio Digital considers today to be the first of many glorious days of cats and their peppy greetings. It's a double celebration of sorts, considering that this is Sanrio's 50th anniversary. While you and your family can download Hello Kitty Online for free, Sanrio hopes that you'll go the extra distance and head out to a retailer to pick up the premium edition of this kid-friendly MMO. Hello Kitty Online Premium Edition includes a grab-bag of treats, such as $15 in Sanrio points for item shop purchases, an exclusive pet, the game manual, and postcards. The MMO is tied in with SanrioTown, the company's official Hello Kitty social network, which provides fans with tools to share their love of this world. Obviously, Sanrio is hoping that the worldwide Hello Kitty phenomenon will propel this F2P title to success. You can check out HKO for yourself at the official site.

  • Hello Kitty Online Food for Friends 2 event a success

    by 
    Krystalle Voecks
    Krystalle Voecks
    02.24.2010

    With the recent devastation in Haiti, we've seen a host of different gaming initiatives to help out. The folks at Sanrio Digital in connection with Aeria Games ran their own event, called Food for Friends 2. The idea was that players could donate any type of in-game items to Aeria, and Aeria would donate to the Haiti relief efforts on behalf of the Hello Kitty Online community. Well, the results are in, and the Hello Kitty Online players on Aeria servers donated 534,358 items to the cause. While Aeria has not currently released their total donations as yet, the numbers are in from the Sanrio Digital side of things. Apparently the Sanrio Digital crowd managed to get 1,248,257 donated crafted items, and in turn Sanrio donated US $18,038.30 to Doctors Without Borders for the Haiti relief efforts. Now that's a friendship gift we can get behind.

  • Hello Kitty Online's Food for Friends 2 event provides Haiti disaster relief

    by 
    James Egan
    James Egan
    01.18.2010

    One of the things that's different about Hello Kitty Online, beyond the pink hearts and stars motif, is that the game ties in with some great charitable causes. Now Sanrio Digital has announced the "Food for Friends 2" guild competition, an event that lets guilds compete for Loyalty Point prizes for use in the Hello Kitty Online item mall while helping people in the real world. Players from select regions (North America, Europe, Singapore, Malaysia) who participate in Food for Friends 2 will generate real money donations (from event sponsors) through their gameplay that will help disaster relief efforts in Haiti. Food for Friends 2 runs from January 21-30 and getting involved is very simple. Players can log in and head on over to Hello Kitty Online's version of London to speak with an NPC named Cinnamaroll. He's collecting crafted consumable items for the needy. The more people from your guild who donate these items, the higher your guild's point standings increase.

  • Hello Kitty Online releases new trailer and theme song

    by 
    Rubi Bayer
    Rubi Bayer
    01.11.2010

    Hello Kitty Online, the excruciatingly cute free-to-play MMO from Aeria Games, has a catchy new theme song and trailer video sure to get stuck in the heads of little girls worldwide (and probably their mothers, who were around when Hello Kitty was cool the first time.) "The World Is Saying Hello" trailer gives a tour of the game, visiting some of the different areas such as the Sunbright Express train station. So what about that earworm of a song? Well, it's Hello Kitty Online's new theme song, and what you hear in the trailer is only part of it. To get the full version, you have to go play the game. The full song can be heard at one of the places featured in the trailer, so head over to Sanriotown and good luck tracking the full song down! For now, enjoy the video trailer after the jump.

  • Hello Kitty Online joins the Toys for Tots charity drive

    by 
    Seraphina Brennan
    Seraphina Brennan
    12.11.2009

    Hello Kitty and Toys for Tots, two names that are pretty recognizable at first glance. Well, the two are teaming up for the holiday season, as Aeria Games is using Hello Kitty Online as a platform to drive charitable contributions in a pretty unique way. Instead of offering a buyable pet and giving the proceeds to Toys for Tots, HKO players will get to search the grand virtual lands of Sanrio for Short Sticks, Webley Webs, Shells, and Bramble's Comfort. Each set of items collected will go to creating a special in-game Crab Plush Toy for you and will add one more donation to Aeria's real life toy drive. That's right: An in-game quest with a real life reward of helping get toys to children for the holidays. That's one quest that you can't drop from your log. GMs will be picking up item sets on December 14th, 15th, and 16th. For the full information on what needs to be collected to make a set, check out the event page on HKO's main website. Don't miss out on this great chance to help children in need!

  • Hello Kitty officially middle-aged, celebrates in Hello Kitty Online

    by 
    James Egan
    James Egan
    10.23.2009

    She may have thrown out her back last week raking up hearts and stars in her back yard, but that's not going to stop Hello Kitty from celebrating her 35th birthday in Hello Kitty Online. Masters of all things cute and cuddly Sanrio Digital announced details of the virtual birthday party commemorating Hello Kitty's middle age milestone. Although Hello Kitty was born on the first of November, the festivities are already underway in Hello Kitty Online and will continue through the cultural icon's actual birthday. HKO players can earn tokens by completing birthday quests and playing mini-games. Those tokens can be exchanged for limited edition birthday items in-game. Any players who unlock at least four of the limited edition items gain access to a November 1st birthday bash held in (HKO virtual) London. Those festivities aren't just for the players who rack up the most virtual swag, as birthday celebrations will also be held in game locales like Florapolis and Paris.

  • A look into the world of Hello Kitty Online

    by 
    Seraphina Brennan
    Seraphina Brennan
    09.09.2009

    The citizens of Sanriotown are missing, and it's up to you to save the day! Ok, that's the most cheeriness you're getting out of this article from us. We're not sugar-coating the rest of this, because the game has enough sugar in and of itself. We don't need to sprinkle any more atop the candy coated world of Hello Kitty Online.Our good friend Tipa over at West Karana has taken the brave plunge into HKO, and she's resurfaced with a long post of first impressions from the game. While she goes in-depth with the combat, crafting, harvesting, and minigame aspects of HKO, she doesn't have much praise to heap on the game. Most of her complaints with the white cat stem from a severe lack of documentation that gives the player direction. For the most part, players of HKO are dropped into the world with no clear objective of what to do when they get there -- not that good for a game that's directed at children.While Tipa's first impressions are lengthy, be sure to check out our first impressions of Hello Kitty Online, coming soon to the blog near you!

  • Hello Kitty Online heading into closed beta

    by 
    Krystalle Voecks
    Krystalle Voecks
    08.02.2009

    Are you ready to grab your pink scepter and do battle with marshmallowy beasts in the Flower Kingdom? If you're one of the people who have been waiting for Hello Kitty Online to hit the western market, then you'll be glad of this news. We heard a few days ago that Aeria Games is finally taking Hello Kitty Online into closed beta, ending the months of wondering after their initial announcement and then nothing. For those of you who haven't had the chance to try out HKO in other localizations, this incredibly pink MMO offers mini-games, an open-ended world with guilds, player housing, player gardens and even typical MMO quests. Essentially, imagine if Sanrio were given free reign to decorate the world; there's kawaii vivid colors everywhere and very cheery adventures to be had. So, if you're a casual Sanrio fan who wants to have some cave-the-back-of-your-head-in sweet F2P MMO fun, head over to the (admittedly very basic) Hello Kitty Online Aeria site and get signed up for the closed beta!

  • Hello Kitty Online's world domination plan has begun

    by 
    James Egan
    James Egan
    06.18.2009

    While Massively focuses on a lot of the bigger games on the market, the World of Warcrafts and Warhammer Onlines out there that define fantasy MMOs for many gamers, we still like to keep our eyes on the lesser-discussed MMO titles. Which leads me to my point -- we're on to you Hello Kitty. We've said this before and we'll probably say it again, Hello Kitty has her cute little eyes set on nothing less than absolute global domination through Hello Kitty Online.It began with her decking out Beijing with even more stars than the real Beijing, a feat most thought impossible, much less swathing the city in pink and purple hues. We've since learned that she wants Brazil, as well as Singapore and Malaysia, in her little paws. Apparently the next phase of her plan involves new avatar customization options with cute little... outfit... thingies... in the item mall. It's diabolical! Just check out the screengrabs below, if you dare.

  • Hello Kitty Online paints Beijing in pink and white as game's newest city

    by 
    James Egan
    James Egan
    05.30.2009

    The team at SanrioDigital and Typhoon Games has lovingly re-created the city of Beijing as you've never seen it before -- through the pink-lensed glasses of Hello Kitty, heavy on the star motif. Well, more stars than the real Beijing, in any case. They've even put some of Beijing's landmarks into Hello Kitty Online and have posted screenshots of the HKO version of the city, with a brief introduction. They write on the Sanriotown blog: "To start things off, we'd like to showcase the new, never-before-seen city that's been added to the game: Beijing! In it you'll see some narrow streets, red lanterns, unique buildings, and walls surrounding the heart of the city." Some of the places they've included are the Bubble Dome and the Forbidden Museum. Sanriotown also adds that Hello Kitty Online will have '14 new adventure maps, 8 of which make up Beijing's surroundings.' You can check out the screenshots in the Sanriotown blog announcement.

  • Ex-Turbine exec to joins forces with Hello Kitty Online

    by 
    Shawn Schuster
    Shawn Schuster
    02.27.2009

    Sanrio Digital has recently announced a new vice president of Publishing and Business Development for their Hello Kitty Online MMO project. Robert Ferrari is joining the HKO team from Turbine, where he previously worked towards the success of such games as Lord of the Rings Online, Dungeons and Dragons Online and Asheron's Call."I am pleased to welcome Robert to Sanrio Digital," said Yat Siu, chief executive officer of Sanrio Digital. "We are excited to secure such a well-respected and experienced industry professional on our team. Robert's established background and reputation in MMOs and social gaming make him the ideal driver for our publishing and business development efforts across the Americas, Europe and other markets. I am certain he will contribute greatly to our global strategy and success."

  • Valentine's Day event in Hello Kitty Online open to everyone

    by 
    James Egan
    James Egan
    02.12.2009

    The day will eventually come when the world burns itself out and society as we know it collapses. In the final days, tin foil hat theorists will suggest many reasons for humanity's demise, ranging from Skynet to MMO addiction and everything in between. Regardless of how or why it happens, once we're gone, the cockroaches will evolve into a global hivemind and inherit the earth as nature always intended. All they will know of their simian Mountain Dew-guzzling predecessors of the ancient world is one thing: they apparently worshipped a cute little animal with an off-kilter pink bow, the cat-goddess Hello Kitty. The day they encounter her is the day they will know their new master, and labor to rebuild the world in her image.It's true -- well, not the apocalypse bit -- Hello Kitty will remain an enduring aspect of our times, if the past 35 years of her reign as a cultural symbol is any indicator. The world's ultimate iconic character from Sanrio has adorned 'all our stuff' since 1974. Perhaps more than ever, kids (and quite a few adults) are absolutely in love with Hello Kitty. The estimated USD 1 billion per year she's worth confirms she's hardwired into our pop culture consciousness, a fact which isn't lost on the game industry. We've already seen a legacy of Hello Kitty games spanning multiple iterations of consoles and handhelds, as well as PC releases. Hello Kitty's involvement with gaming is about to enter a whole new era though, with her introduction to the world of massively multiplayer online games through Hello Kitty Online.

  • Hello Kitty Online Founder's Beta opening Oct 8th

    by 
    Shawn Schuster
    Shawn Schuster
    10.06.2008

    "Hahaha I pwnedz0rz j00!""You cheated. Your class is overpowered. If I had my [insert popular class here], you wouldn't have a chance""STFU newb, go play Hello Kitty Online"It may have become the butt of as many jokes as Chuck Norris, but Hello Kitty Online might actually prove to be a major contender in the MMO space. Sure it probably won't compete on the same level with something like Warhammer Online, but in the ever-increasing niche MMO market, it has the possibility to become a hit online game.On October 8th at 22:00 EST, the HKO Founder's Beta will begin, opening the game to many more players than the previous beta that's been going on for months. To find out more information on becoming a Founder (which operates much like a special pre-order program for when the game launches), you can check out the Founders FAQ or the game's FAQ itself. They even get bonus points for offering a Torrent version of their beta download!

  • Hello Kitty Online Founder's Beta announced

    by 
    James Egan
    James Egan
    09.15.2008

    Collector's Editions, in-game exclusives, and headstarts aren't limited to hotly-anticipated MMOs in the fantasy genre. More casual MMOs are now offering additional incentives and benefits to gamers who are devoted to their given IP. A case-in-point is Hello Kitty Online and their newly-announced Founder's offer. The Hello Kitty Online Founder's Beta will allow those selected to play the game ahead of launch while participating in special in-game events. Here's how to become a Founder in two easy steps:1. Sign up for a SanrioTown.com account.2. Using your SanrioTown account, send a BLANK email to hkofounder@hellokitty.com.That's it. Founders should have some new things to look forward to from Hello Kitty Online, according to the official site: "an improved interface, new monsters, new maps, new items, and the opening of London and Paris. The Founders' Beta will also introduce gameplay changes such as an improved skill system, pet systems and team-play oriented enhancements." If you're curious about this title, either for yourself or for one of the little people in your life, don't wait too long to become a Founder -- this stage of beta testing begins on October 8th. If you're thinking about giving it a shot, be sure to check out the full details in the Hello Kitty Online News and Update page. [Via MMORPG]

  • Hello Kitty Online: gazing into horror

    by 
    James Egan
    James Egan
    09.05.2008

    We write about Chaos Chosen freaks wreaking havoc on the RvR battlefield. We've been known to write about interstellar mercenaries and anarchists publicly executing enemies of freedom. Things like these make the job fun. But this... is seriously over the top. Three videos, all lined up below the cut. You may be able to handle one. Some of you may be able to take two. But three -- we don't think you can do it. In fact we know you can't. These clips are NSFW. Be advised.