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AT&T's old $49 iPhone 3GS gets a new ad to sell it (video)
It looks like someone's realized that simultaneous voice and web will not be enough to keep kids away from the Verizon iPhone. But where technical details fail to entice, perhaps a good deal will. Because, really, what's better (or at least as good) as retaining your current customers? Well, if you ask AT&T it's bringing in a slew of new ones by advertising that bargain-basement $49 iPhone 3GS (8GB). Feel free to check out the latest commercial after the break -- as is usually the case, this one is a non-stop thrill ride.
AT&T fires back with latest iPhone ad: simultaneous voice and web more important than you think (video)
We get it AT&T, your iPhone can do voice and data at the same time, and Verizon's can't. Big Red's Test Man proved that calls aren't always doomed to drop on the iPhone, but AT&T's firing right back and saying how you could be doomed in certain social situations, like forgetting to make a dinner reservation on your anniversary. Props for creativity here, but now that both sides have fired a shot across the other's bow, can't we all just get along? Yeah, probably not.
Apple releases new Santa-themed iPhone 4 ad
Apple has posted a new holiday-themed iPhone ad titled "Under the Covers." In the ad, a mom nestles with her young son in bed while he uses FaceTime on the iPhone 4 to video chat with Santa. The mom leaves the room and the son hides under the covers, still talking to Santa. Cut to the mom entering a room where her husband is dressed up as the big red guy. The parents have apparently recreated Santa's workshop in the garage in order to fool the boy by using every bit of technology available to them. The ad features "The Christmas Song" by Nat King Cole. It's a heart warming spot, but personally I was hoping Apple would release a holiday iPhone ad featuring Krampus, Santa's Alpine-European demonic sidekick. Oh well, there's always next year.
Confirmed: Apple's next iPhone will have video chat, feature to be shown in ads directed by Sam Mendes
Well this can't be tremendously surprising. Apparently American Beauty director Sam Mendes is in the process of putting together a series of commercials for Apple's next iPhone, which according to a tipster is being referred to internally as the Mammoth / N90. Besides that tip (with a handful of juicy details), a trusted source has confirmed to us that the ads will feature at least one spot where a mother and daughter are having a video chat conversation using the new front-facing camera that's been spied on the face of that iPhone floating around Vietnam and Northern California. Adding weight to this story, a cursory search on Twitter revealed that there's at least one actress who is up for a role in the "f***ing apple commercial" in New York, and another fellow who is auditioning for spots in California. We don't know much more than that, but we're fairly confident that this confirms video chat is coming to the next iPhone, and that that said iPhone isn't very far from our grasp. Remember folks, June 7th is just a kiss away.
Another iPhone ad debuts, "Family Man"
Following on the heels of the "Backpackers" and "Dog Lovers" ads earlier this week, Apple has released another iPhone ad titled "Family Man." The ad details how a man has, apparently, lost control of his iPhone to his family. As usual, the ad features three third-party apps. The wife uses the man's iPhone for Jamie Oliver's 20 Minute Meals ($7.99), his son uses it for Elmo's Monster Maker ($3.99), and when he actually get his own phone back he uses it for ... opening his car trunk with Viper SmartStart (free). The ad ends with the family man saying, "Yep, I think we'd all be lost without my iPhone."
Apple releases new iPhone Ad: "Shopper"
Following yesterday's "Concert" iPhone ad, Apple has released another ad called "Shopper." In "Concert," the ad featured a girl who was something of an impulse-buyer. The man in "Shopper" still likes to buy, but he's just got a little more self-control. The ad begins with a man using Safari to search ProductWiki for an espresso maker as a gift for his wife. After doing "a little research," the man sends a text message to his wife's sister asking which color espresso maker his wife would like. After a terse Steve Jobs-esque answer of "Red," the man uses RedLaser ($1.99 in the App Store) to check to see if the espresso machine is cheaper anywhere else. The ad ends with the man exclaiming he's "a much smarter and faster shopper with his iPhone." What have we learned? That shopping on the iPhone doesn't have to be all about the impulse buy.
Apple releases new iPhone Ad: "Concert"
Following last week's "Commute" iPhone ad, Apple has released a new iPhone ad called "Concert." Sticking with the "everyday use" theme, the ad tells the story of a girl who hears a song on the radio. She uses Shazam [free] on her iPhone to identify the song as "In the Sun" by She & Him. At this point, the girl -- who, keep in mind, has only heard one song -- downloads the entire album, plays a single song, and decides to buy concert tickets when the Local Concerts app [free] pops up to tell her that the band is playing in her town. Talk about impulse buying! The commercial ends with her saying, "I still don't know how my iPhone does all that." Lady, if you buy everything that impulsively, I still don't know how you have any money left in your bank account.
Apple releases new iPhone ad "Commute"
Apple has posted their latest iPhone ad to their iPhone ad gallery. The ad, titled "Commute," is another ad that spotlights "everyday use" features for the average user. The narrative tells the story of a man who just missed his train to work. He uses his iPhone to check the next train time then gets a phone call from a colleague at the office. While speaking to the colleague he uses a remote login app to access a file on his work computer and emails it to his office. This part of the ad spotlights the iPhone's ability to use data and voice simultaneously. The ad ends by the user watching news footage on his iPhone. The three apps used in this ad are Here, File File! ($9.99), MassTransit ($3.99), and WSJ - The Wall Street Journal (Free).
