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EEDAR analyst Jesse Divnich recently told Industry Gamers that the low sales reported by NPD in October can be attributed mainly to casual gamers. Specifically, he placed the blame on "non-traditional and casual gamers who have failed to make follow-up purchases." Conversely, Divnich said that core...

5 years ago 0 Comments
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If you haven't heard, the PlayStation Wii is so successful, it pretty much prints money. Wait, Sony didn't make the Wii? Then how did the market analysts of DFC Intelligence come to the conclusion that "Sony was saved by the success of the Wii?" According to DFC, the Wii's mainstream appeal forc...

5 years ago 0 Comments
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2009 hasn't been the best year for the games industry. Month after month, we hear reports of reduced sales figures, company closures, and layoffs. Things may be turning around, though, as EEDAR analyst Jesse Divnich believes software sales during September 2009 have actually gone up from 2008, the...

5 years ago 0 Comments
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Three years and $300 worth of price cuts later, PS3 may finally hit the top of the hardware sales charts in America. EEDAR's analyst Jesse Divnich predicts 400,000 PS3s were sold in September, edging out both Wii and Xbox 360 sales (375k and 370k units respectively). It's far from a landslide vict...

5 years ago 0 Comments
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Microsoft isn't likely to take today's unsurprising (but welcomed!) PS3 price drop to $299 lying down. EEDAR analyst Jesse Divnich believes Microsoft will follow suit with their own announcement next week, officially killing the $299 Pro SKU and replacing it with a price-dropped $299 Elite model. ...

5 years ago 0 Comments
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Take-Two held a conference call, following the disappointing news of BioShock 2's delay, to update investors on its current financial situation. With BioShock's absence, Take-Two's holiday sales will rely on Borderlands, Grand Theft Auto: The Ballad of Gay Tony and the PSP version of Grand Theft A...

5 years ago 0 Comments
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In a column on IndustryGamers, EEDAR analyst Jesse Divnich lays down his case for premium downloadable content and its effect on the retail scene. According to Divnich, whenever a high profile game receives premium DLC, it can actually hurt the sales of lower profile games in the same genre. He n...

5 years ago 0 Comments
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Both Wedbush Morgan analyst Michael Pachter and EEDAR analyst Jesse Divnich expect the Wii MotionPlus peripheral to achieve sales of around ten million units in the US and Europe. The two just disagree on how long it will take. Pachter believes that the sales will happen early on, driven by bundles...

6 years ago 0 Comments
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At least that's what John Koller, head of marketing for Sony Computer Entertainment of America, told VG247 earlier this week. "We had our largest sales year ever last year, and we'd look to go about 10-15 percent north of that this year," Koller said of the PSP, citing the upcoming software packs ...

6 years ago 0 Comments
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Despite the rallying of software publishers, EEDAR Analyst Jesse Divnich thinks a PS3 price cut won't be that beneficial to Sony in the short term. In his retail sales preview for February 2009, Divnich calls the hypothetical, analyst-expected June price drop "unlikely to propel sales ahead of last...

6 years ago 0 Comments
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In case you hadn't noticed (we're imagining Rich Uncle Pennybags types who just keep handing cashiers wads of cash until they look satisfied), game prices have been moving upward in this console generation. $59.99 is the new base price for console games, and limited editions drive the prices up furt...

6 years ago 0 Comments
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Let's make this clear: Wii sold a helluva lot of units in North America during December. 2.15 million consoles in a single month is a number Sony and Microsoft can only dream about right now, but there's no doubt that the figures weren't as grand as expected. He who is Pachter predicted the console ...

6 years ago 0 Comments
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If you haven't heard, the Xbox 360 has received yet another price cut. Effective today, the Xbox 360 Arcade model is available for only $199 -- that's $200 less than the cheapest PS3 model. While the PS3 is arguably a better deal, with the inclusion of a Blu-ray drive, integrated wireless and free...

6 years ago 0 Comments
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Even as holiday seasons go, the previous two were pretty damn horrible if you were a parent trying to find a Wii for your offspring. You could spot a harried, stressed parent almost everywhere you turned on the high street, their wide, panicked eyes and expressions of fear and uncertainty giving the...

6 years ago 0 Comments
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What a way to kick of a Monday. After last night's torrent of marketing leaks, we woke up to these two fresh rumors concerning the Xbox 360 and Microsoft's E3 showing next month. At the current rate, we're statistically likely to discover every single surprise Microsoft had in store for E3 (and ma...

6 years ago 0 Comments