Live at Nintendo's NYC Wii press conference

9:20AM EST - Perrin Kaplan is on stage doing an introduction.

9:23AM - "Our strategy is based on one core belief: brining gaming back to the masses. It's literally that simple. Appealing to current gamers as well as broadening the market. Four landmarks we've brought to market. Today marks the fifth. The first, the Nintendo DS."
9:26AM - "How we changed the user interface, with two screens, voice activated microphone, changed the definition of what a video game could be. 2nd: Introduction of touch-sensitive games. Nintendogs, Brain Age. DS supplements your life instead of replacing it. Is it working? Definitely. New Super Mario Bros. exclusively for DS. Sold to 1M players in less than two weeks. What's driving growth are new players enjoying new types of games. In past four months, New Super Mario Bros. represents 35% of first party sales. Touch-generation represents 39% of sales."
9:27AM - "So far in 2006 everyone is pleased with industry revenue growth at 8%. Nintendo DS is up 142% over last year. Take away DS, industry only at 2% growth. Nintendo WiFi Connection is the 3rd. 4th, the Wii controller."
9:29AM - "The Wii Remote. The reaction has been astounding. The 5th step is today. We're not just altering the interface between player and game, but in the household. Here's the hard news: Wii November 19th, worldwide debut happens right here in the Americas, same place as Nintendo DS. On Nov. 19th, avail. in 25,000 retailers in the Americas."
9:30AM - "MSRP: $249. One price, one config, one color: white. This simplicity allows us to maximize volume throughout the Americas. Our shipment goal worldwide is 4M consoles during the 43 days between launch and Dec 31. The Americas will receive the largest share, a continuous flow of units." Continued...























