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While we might argue that Infinity Ward's 2009 follow up to Call of Duty 4: Modern Warfare, Modern Warfare 2, likely earned the lion's share of its sales through Infinity Ward's history of making quality games, building a strong and loyal fanbase, and, well, the very fact that it was a sequel to an...

April 3rd 2010 at 7:00pm 0 Comments
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As if Assassin's Creed 2 hadn't already taken enough prestigious awards (not to mention a number two spot in our best of 2009 list), the MI6 released word today that the game also earned seven gold awards in marketing at the fifth annual MI6 Awards on April 1 in San Francisco. From "Outstanding Ove...

April 2nd 2010 at 6:15pm 0 Comments
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The MI6 conference is an annual gathering in San Francisco which focuses largely on marketing in the video game industry. One speaker at the April 8th conference was Laura Naviaux-Sturr from Sony Online Entertainment, who discussed the upcoming kid-friendly MMO Free Realms.She addressed the challeng...

April 15th 2009 at 8:00pm 0 Comments
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Critical acclaim is a swell bullet point for the back of a box, but, really, who bases their buying decisions on what the so-called "experts" have to say? Let's face it, we buy certain games because they're staring us down every which way we turn -- on the internet, on the TV, on the frickin' subwa...

April 9th 2009 at 11:00pm 0 Comments
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Not only did Blizzard clean up at the MI6 awards (and yes, that's not to be confused with the British Intelligence Agency that some dude named Bond works for), but their partners at Massive also gave a presentation there. Who's Massive, you ask? You may not know their name, but you've already seen...

April 9th 2009 at 7:30pm 0 Comments
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Medievaldragon has all the results from the recent MI6 marketing conference (where Blizzard was nominated for a number of awards), and apparently it's a clean sweep: Blizzard won in all six awards they were nominated in. Pretty impressive -- they won for overall marketing on Wrath of the Lich King...

April 9th 2009 at 5:00pm 0 Comments
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Massively's sister site WoW Insider pointed out some news regarding Blizzard today. WoW Insider's Mike Schramm writes that Blizzard Entertainment seems to have made a big impact on the MI6 Conference, which is focused on the marketing and monetization of games. Blizzard is a nominee in six award cat...

April 3rd 2009 at 8:00pm 0 Comments
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Get ready to put a few more awards on the (ever-growing) shelf, Blizzard -- MI6, which is a conference about marketing video games, has nominated Blizzard in no less than six different categories for all of their marketing of Wrath of the Lich King. Everything from the Wrath of the Lich King launch...

April 3rd 2009 at 2:00pm 0 Comments
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This installment of All the World's a Stage is the twenty-fourth in a series of roleplaying guides in which we find out all the background information you need to roleplay a particular race or class well, without embarrassing yourself. Many of the most famous rogues outside of the Warcraft setting...

February 8th 2009 at 11:15pm 0 Comments