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Samsung, LG join forces with Korean cable companies to push UHDTV content
No matter how many 4K TVs hit shelves, without native content their appeal will likely remain limited. Samsung and LG are working to change that, at least in their home country, by announcing a memorandum of understanding with five Korean cable operators (Hyundai HCN, CJ HelloVision, C&M, CMB and T-Broad) to boost 4K TV broadcasts. We could see both live and on-demand 4K programming by the end of this year or early next year, made available via apps on smart TVs and streamed through South Korea's abundant high speed internet connections. Still not enough resolution for you? Just last week, Japan's NHK showed off the first 8K Super Hi-Vision narrative film at the Cannes Film Festival. We'll let you know when all of these developments add up to Ultra HDTV content viewable in your neck of the woods, but for now early adopters will have to make do with mostly upscaled content like Sony's Mastered in 4K 1080p Blu-ray discs.
Corning and Samsung plan LCD glass plant in China, may toughen up a few laptop screens
Corning and Samsung were the best of friends well before even the Lotus Glass deal, but the relationship just got a little cozier. The two have agreed to build a plant in China's industry-heavy Wuxi New District focused on making glass to cover LCD panels in laptops and desktop displays. The roughly $600 million factory will be a major production hub for Samsung, not just an expansion: it's planning to stop some of its glass production in South Korea and send that work to the new facility when it opens. There won't even be signatures on the agreement until sometime later this year, so the plant itself is still a distant prospect -- but while the two haven't outlined their exact strategy, the new plant may be the ticket to toughening up that future Series 9 laptop with a touch of Gorilla Glass.
Cable companies miss tru2way deadline, insist it's no big deal
Remember that tru2way-related Memorandum of Understanding that was all the rage about this time last year? It appears the 6 cable companies haven't lived up to at least one part of their agreement, collectively missing the deadline of July 1 to have 100% of their digital cable headends compatible. No word on how close they got, but Comcast, Cox, Time Warner, Charter, Cablevision and Bright House still insist it's "not that far off" though we don't see how missing important milestones is helping move the technology forwards.
LG, Funai officially jump on the tru2way bandwagon
tru2way might not be entirely without issues, but add one more major ally to CableLabs' two-way technology, as LG (and Funai) both signed onto the same Memorandum of Understanding ratified by the six largest cable operators and a slew of consumer electronics manufacturers. Ideally, this means tru2way rollout will be speedy, and there will be plenty of hardware on shelves over the next year. LG prez Woo Paik expects HDTVs planned for '09 and beyond to include tru2way support, hopefully their compatibility testing will go a little bit better than Panasonic's.
Cinemassively: Real Biz in SL chats with Millions of Us
Christian Lassonde, of Millions of Us, appeared on the Real Biz in SL show to discuss their work in Second Life. They recently announced that they would be bringing celebrity likenesses into virtual worlds, including SL. Cybergrrl Oh grilled Chris on the important questions, including their investment in the platform, their return on the investment, what kind of metrics they employ, whether it's worth being there, and if MoU will continue to stay. While most of the answers sounded prepared, it was still informative! To check out the full half hour program, visit the show page on SLCN.tv.If you have machinima or movie suggestions from any MMO, please send them to machinima AT massively DOT com, along with any information you might have about them.
Virtual Greats to sell celebrity likenesses
And not just likenesses. Metaverse developer Millions of Us intends to market likenesses, hair-styles, catchphrases, dance moves, signature moves, clothing lines, furniture collections -- you name it -- based on well-known celebs all under the banner business name of Virtual Greats. These appearances and digital accessories would be sold in dozens of virtual worlds, though you'll probably see them in Gaia Online, Habbo and Second Life first. Deals have already been done with Justin Timberlake, Elvis Presley Enterprises, Snoop Dogg, Paris Hilton, Raven Symone, Marvel (for The Incredible Hulk), and Tila Tequila, and more are in the works.
Cable ops, consumer electronics manufacturers sign agreement on tru2way roll out
Joining Sony & six major cable companies in signing a memorandum of understanding of understanding regarding tru2way technology this week were Intel, ADB, Digeo, Panasonic and Samsung. As these companies have already announced work on compatible technology, some of which we've seen recently at The Cable Show, the names there aren't the surprise, it's the one that isn't (yet), LG. While they -- and presumably other companies -- look over the agreement, details haven't yet been released, but Multichannel News notes some elements include that the MSOs (Comcast. Time Warner Cable, Cox, Cablevision and Bright House) deploy at least 20% tru2way set-top boxes until 10 million are deployed and they've committed to supporting the technology by specific dates. Another element that might concern some companies, according to Cable Digital News, is a "monitor application" that the cable company uses to control how devices use processing resources. All the same, once these details have been hammered out and are out in the open, it should lead to a much smoother roll out of tru2way than its CableCard 1.0 predecessor and ensure everyone's equipment works as planned.[Via Multichannel News and Cable Digital News]
Cisco opens virtual hospital in Second Life and IBM ... doesn't
Two hospitals opened up in Second Life today. Except only one actually did any opening. IBM's Virtual Health Center actually isn't open to the public. Rumors of its opening seem to be greatly exaggerated, and are largely confined to the press-release and coverage by folks who didn't actually try to visit it. We've asked IBM what's up with that, and we're waiting for an answer - so we can't even show you a picture of the place. So, the more interesting hospital (ie: the one we could actually look at) comes to us courtesy of Cisco, Palomar Pomerado Health, and metaverse developers Millions-of-us. The design of the hospital is exceptionally modern, and the Second Life version of the hospital is - essentially - a model of the physical campus that will be built (by the year 2011) in San Diego, California, all packed with top-of-the-line, medical-grade Cisco technology. Palomar West hospital has its own Second Life account registration portal, and a video tour. On the whole, the campus is very pretty. It's as 21st century as you could hope to see, without flying cars.
GDC 08: Entertainment content convergence in online worlds
We spent most of Monday ensconced in the GDC Worlds in Motion summit track, which made "standing room only" seem extremely spacious -- most of the sessions were packed to the gills and then some. It seems like more than a few industry types are interested in the intersections between gaming and virtual worlds. Case in point, the following session we've paraphrased (hopefully not too liberally!) from Reuben Steiger, CEO of Milllions of Us, a company that builds marketing campaigns and content for virtual worlds. Reuben: Storytelling is the bedrock of human culture. (Looking at a slide with a real campfire on the left and a user-created campfire in Second Life on the right) -- users in virtual worlds are recreating this storytelling tradition. I'm going to make a contention: the internet has failed as a storytelling medium. Instead, the norm is bathroom humor and ridiculous jokes. So virtual worlds: are they games or not? What defines a game -- linguists and semioticians get real worked up about it. The audience might say "virtual worlds are games without rules, competition, goals or fun." And it's hard to blame them. Extreme openness has defined virtual worlds, where fun can be in a way you define as opposed to what some game developer feels is fun. But the appeal of virtual worlds is that we can tell stories on a broader and less walled playing field.
Cinemassively: What is Scion City?
It looks like Millions of Us has some kind of Alternate Reality Game (ARG) going on in Scion City. They are encouraging user submissions in order to uncover clues about what went on in the fictional Second Life city. The first video release is a promotional commercial about the origins of Scion City.In the clip, the island is portrayed as a place to escape from troubled times and explore a new way of life. The people are always on the move and have visions of tomorrow. This is made possible by SciTek, a nanotechnology bioalloy that is powered by the sun. What could this mean for the future of the people?Over the next week, we'll be exploring the strange events that have occurred. Each video will hopefully lead us closer to the answer that they're seeking. In the meantime, explore their website and see what you can come up with!
Cinemassively: Video blogging as a form of expression
I know what you're thinking. This isn't Machinima! That's the beauty of vlogging, though. It could be. Vlogging, short for video blogging, is just that; a spoken blog entry recorded on film. It might consist of words on your screen, footage of your real life typist, Machinima of your avatar, or all three. It's also not limited to any platform, either. You could even vlog in WoW or LotRO.Michael Verdi, previously mentioned on Cinemassively for his Coca Cola Virtual Thirst video in Second Life, is best known for his vlogging site, freevlog. He is also an author of a book on vlogging, Secrets of Videoblogging. In this video, he uses all three methods discussed to showcase what goes on in his work with Millions of Us, a development company in SL and other worlds.I'll admit that the main reason I can't stop watching the video is the background music, created by Bart Cheever, VP of Production at MoU. However, it's also nice to see how surprisingly normal they all look. We see them chatting about business, bouncing around ideas, goofing off, and wearing their signature jumpsuits. While I'm sure their creative process isn't all fun and games, this gives us a glimpse of their routine. How do you choose to express yourself?
