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Microsoft is waging the Great Motion Gaming Wars of Holiday 2010 with a half-billion-dollar war chest -- we're talking Jimmy, Ellen and Oprah money right there. Sony, on the other hand, has taken a more subtle approach: Enter the good ol' fashioned "stats" sheet.

November 8th 2010 at 10:30pm 0 Comments
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One more sign we're moving towards a world where marketing for all media is intrinsically tied together? OTX Research today announced plans for video game market tracking, firing a warning shot over the bows of GameSpot's Trax service and IGN's GamerMetrics, not to mention NPD and EEDAR. Rather tha...

April 8th 2009 at 3:45pm 0 Comments