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Polaroid CEO: Android-powered interchangeable-lens camera will launch at CES
It looks like that Russian Polaroid social media advert may not be far-fetched, after all. In an email to Imaging Resource, Polaroid CEO Scott Hardy confirmed that "there will be an Android-powered, interchangeable-lens camera introduced by Polaroid at CES 2013." He didn't elaborate on specs, pricing or availability, but the earlier leak lists an 18-megapixel sensor, 3.5-inch touchscreen, 10-30mm lens and built-in WiFi -- all of which seem like reasonable inclusions for an entry-level mirrorless camera. The company's chief executive added that specifications would be confirmed at CES, at which point we'd also hope to see the new compact ILC in the flesh. The practicality of an Android-powered mirrorless model remains up for debate, but curious early adopters eager to open their wallets may now have but weeks to wait to add the world's first such device to their camera collection.
Polaroid IM1836 Android-based mirrorless camera appears on Russian site ahead of CES
It looks like Polaroid's betting big on Android. Judging by a product image and description leaked on a Russian social media site, the company is gearing up to launch an Android-based mirrorless ILC, perhaps as soon as CES. Specs are fairly light, but the compact camera does appear to include an 18-megapixel sensor, a 3.5-inch touchscreen, 10-30mm lens, a pop-up flash, HDMI output and built-in WiFi. As TechRadar points out, the camera looks very similar to the Nikon J1 and J2, and it also features a kit lens with the same zoom range. That's not to suggest that this shooter will share components with its pint-sized counterpart, but we wouldn't rule it out entirely, especially considering that Polaroid doesn't have its own inventory of interchangeable lenses. There's no release schedule suggested, but the timing is curious, especially considering that the company made its first Android announcement at last year's CES. Will your next mirrorless ILC be a Polaroid?
Polaroid cameras back from the dead (again) after deal with Vivitar-owner Sakar
Polaroid's heart stopped beating a long time ago, but its brand has marched on in a number of zombified licensing agreements and celebrity hook-ups. The latest of those deals, however, might just have a glimmer of soul in its bugged-out eyes: Sakar International, the long-time owner of Vivitar, has acquired the rights to develop a "line of Polaroid-branded digital still cameras and digital video products" for sale in North America and parts of Latin America. The press release after the break gives no clue as to what might make these new Polaroids different or special, but hopefully someone is about to give that some thought.
