PriceWars
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NVIDIA and ASUS tease 7-inch Tegra 3 tablet with ICS and $249 price tag
You know things are about to get crazy when NVIDIA CEO Jen-Hsun Huang and ASUS Chairman Jerry Shen are onstage at the same time. Here at NVIDIA's CES press conference, the two men just flashed a 7-inch Tegra 3 tablet with Ice Cream Sandwich. And guess what? It's going to cost $249! Got that? The same price as the much-slower, lesser-specced Nook Tablet. Given that the point of this brief tease was to prove how inexpensive tablets with current-gen innards can be, the men didn't dally with details like availability or even a product name. If these price wars continue, though, we'd almost rather ASUS take its time before sending this to market -- who knows what else we're going to see in the $250 range over the coming months? Update: It seems to be the MeMO 370T we saw earlier today, which means this slab is sporting an 8 megapixel camera, to boot. Billy Steele contributed to this report.
Sony cuts e-reader prices: Pocket Edition now $149
Not much of a surprise here, but it looks like you can officially include Sony in the e-book reader price wars. It's now dropped the prices on its three current models: the Pocket Edition is down from $169 to $149, the Touch Edition drops from $199 to $169, and the 3G-equipped Daily Edition is now $299 (down a full $50 from $349). As The Digital Reader blog notes, however, that still leaves Sony a bit out of step with the competition -- the Pocket Edition lacks the WiFi of the similarly-priced Nook, for instance, and the Daily Edition remains a tough sell even at $299.
