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Plastic Logic shutters US offices, gets out of making its own e-readers
Plastic Logic has something of a rollercoaster history, having had to drop the QUE proReader before it even shipped and getting a $700 million cash injection that ultimately swung its attention to Russian schoolchildren. Unfortunately, the UK company's dreams of a self-branded e-reader are closing down along with its US branch. About 40 jobs are being cut in Mountain View, California, along with a smaller amount at its still-active British, German and Russian offices. The reduced headcount swings the focus to supplying e-paper screens to other companies, several of which are currently in talks. We're never fans of job cuts, but there is a silver lining to this cloud: the company's new flexible color e-reader screen could show up in more devices than it would have otherwise.
Plastic Logic receives massive $700 million Russian investment
Who can forget the Plastic Logic Que proReader -- a textbook study on the vaporous gadget. Start with an incredible (but truthful) claim to have developed plastic semiconductors that could be used to fabricate flexible e-reader displays. Then follow up the breakthrough with the all-important consumer tease: an amazing (for the time) 8.5 x 11-inch e-reader with a gesture-based UI that would launch in the first half of 2009. Unfortunately, the Que never shipped and was ultimately canceled, partly because of reliability issues associated with manufacturing those early Que displays and partly because of the launch of a rather disruptive Apple tablet you might have read about. Fast forward to today and we've got the state-owned Russian Corporation of Nanotechnologies (Rusnano) announcing a $700 million investment in the US-based Plastic Logic Inc. Why? Are you listening? Plastics. Here's how this "unprecedented" investment was described by Georgy Kolpachev, Rusnano's managing director: "Flexible plastic electronic displays will provide another major milestone in how people process information. Entering this new disruptive segment at the stage of its inception gives Russia a chance to win a leading position in global market of future electronics." The investment will be used to pay off Plastic Logic's debt including a $50 million loan the company took out after approaching financial collapse. The rest will be used for a second plastic electronics factory in Russia (a sister to the Dresden Germany plant) which is expected to start production in 2013 or 2014. Update: Press release added after the break offering more details on the "world's largest commercial plastic electronics factory" that will be capable of producing hundreds of thousands of "next-generation plastic electronics displays" per month.
Plastic Logic delays QUE proReader 'a bit longer,' cancels pre-orders
Not good news for those looking for a different e-reader. Back in April, Plastic Logic told those who pre-ordered its QUE proReader that they'd have to wait until June 24 -- after already having been delayed to April. Now that device is being delayed again, and while the company has wizened up and not actually given a new estimated date this time, it also took the unfortunate and ominous move of canceling all pre-orders. In the e-mail sent to those affected (which is after the break) the company says it has "decided that delaying the device a bit longer will result in a better product for you." Hopefully it results in a cheaper product, too, as we're not sure how a $800 reader is going to fare in a world where both the Kindle and nook are available for less than $200. [Thanks, Don; spider photo courtesy of mrpbps]
Plastic Logic expects to ship QUE proReader in June
So, Plastic Logic perhaps isn't for sale, but what about that long-awaited QUE proReader of theirs? Well, we just got an update on that front. A hapless tipster who pre-ordered the devices way back on January 9th just got an email from Plastic Logic saying they should expect a June 24th ship date now. Pre-orderers at least have the opportunity to confirm or deny that they still want the device, and won't be charged until it ships. So, will it be worth the wait? And more importantly: what color will your hovercar be? [Thanks, Shane B.]
Plastic Logic up for sale even though its QUE proReader isn't? (Updated: Investor confirms neither are for sale)
While you can't buy a QUE proReader until summer it seems that you can buy the company. Well, maybe not you but someone with a few hundred million in the bank. At least that's the way the Financial Times is framing a piece focused on UK investor Hermann Hauser, whose venture capital firm has a stake in Plastic Logic. According to Hauser, "We're in very interesting negotiations with ... well, that would be a separate interview, you will hopefully hear [more] about this in the autumn." Why would anybody want to buy this offshoot from the University of Cambridge's Cavendish Laboratory? After all, dedicated monochrome E-Ink devices are on their last legs, right? Chips made from plastic, not silicon, that's why -- intellectual property that could revolutionize integrated circuits and the entire computing industry. For the moment, however, Plastic Logic is only manufacturing the simple plastic transistors found inside its QUE proReader display that switch each pixel on or off -- a far cry from PCBs loaded with plastic integrated circuits. And as the FT acknowledges, any potential buyer might end up with an e-reader company and nothing more. Not exactly where you want to be at the dawn of the second coming of tablet computers. Updated: We heard from Plastic Logic investor Hermann Hauser who firmly says the company is not for sale. Apparently his comments were taken out of context. That still doesn't answer our question of when we will be able to get our hands on a QUE proReader. [Thanks, Charlie]
Plastic Logic QUE proReader pre-orders halted?
We're not going to engage in too much wild speculation on this piece of information, but there are certainly a few raised eyebrows in Engadget-land right now. Apparently Plastic Logic is no longer offering pre-orders of its QUE proReader, as a tipster of ours discovered while trying to push through his order of the $799.99, 8GB / 3G version of the large-screen device. According to the order page "Pre-orders are sold out. QUE will be available online and in select Barnes & Noble stores this summer." This of course comes on the heels of news that the company would be further delaying the ship date from mid-April to summer related to "fine-tuning" and "enhancing the overall product experience." So our minds aren't exactly at ease, as we're trying to understand why a company wouldn't just caveat pre-orders by letting people know there's been a run on supply -- though it's possible that Plastic Logic is doing separate batches for mail order and in-store, and just needs to pace themselves. We've reached out to the company for comment, and we'll let you know as soon as we hear back. [Thanks, Clive]
Plastic Logic QUE proReader delayed: time to reevaluate that pre-order?
Did you by any chance get in on the early QUE proReader pre-order? Well, we've got news for you that might be good or bad depending upon your perspective. A pre-orderer just forwarded us an email received from Richard Archuleta, CEO of Plastic Logic, detailing a shipment delay from mid-April to sometime in the summer, a date echoed by the QUE product site at Barnes & Noble. According to the email, the delay is due to a desire to "fine-tune the features and enhance the overall product experience." Now the good news: credit cards have not been charged leaving disgruntled hopefuls either $649 (for the 4GB WiFi model) or $799 (for the 8GB WiFi + 3G model) to spend on something else. There are certainly more e-reader choices available now than when the QUE proReader went up for pre-order on January 7th -- though not with the same sophisticated business-use approach or big 10.5-inch display... for that, you'll have to wait for Skiff to ship. Or maybe you'd prefer a full color LCD tablet instead? Regardless, you do have choices. Full email after the break. [Thanks, Anonymous Tipster]
Plastic Logic QUE proReader hits the FCC, torn down with its warning labels showing
Sure, we've shown you plenty of pictures of the outside of PlasticLogic's QUE proReader, but we all know that it's what's inside that counts. The device has done its civic duty at the FCC and bared everything to the world, showing off the location of an FCC warning label that was not "aesthetically desirable" on the outside of this device with its "unique enclosure finish and form factor," so it was instead moved inside near the battery -- the big blue thing that someone has thoughtfully written "FULL" on. (If only recharging it were that easy.) Beyond that no shocking bits of information were revealed, but now there should be nothing standing in the way of this thing's planned April release at a Barnes & Noble near you.
Plastic Logic QUE proReader in-depth video hands-on
Our time this morning with the QUE proReader was all too short, so we took another pass at the device -- this time armed to the teeth with our very best touchscreen gestures. We have to say, the more we play with it, the more we like it. The interface is very well thought out, the touchscreen keyboard is very responsive (though a little awkward to type on in landscape mode) and the general functionality is just about perfect for this sort of device. It's not going to change the world, and the price means it'll be only for a very select sort of user, but we have a sneaky feeling that those users are going to be pretty smug folks once this thing starts shipping. Check out the video after the break. %Gallery-82145%
Plastic Logic QUE proReader first hands-on (with video!)
We just got to hold the new crazy-thin QUE proReader, and it's pretty much all that and a bag of chips. The touchscreen seems resistive, but it's plenty sensitive, and the 1 second-ish page refresh rate makes it pretty usable. They weren't lying about the device feeling and looking like plastic, but we really do mean that in the nicest way possible. There's USB and a power button on the bottom, but looking at it straight on the device is about as minimal as could be. We'll have to really play with one before we can comment on usability, but from first glance the interface looks intuitive, well laid-out and surprisingly packed with functionality. Update: We've got video up now as well. Look at all that sexy! %Gallery-81986%
QUE proReader hitting Barnes & Noble retail stores in 2010
In a rather odd unfolding of events, it seems as if Barnes & Noble is finally clearing up the mystery behind that Plastic Logic e-reader slated to hit its retail locations by Spring of 2010. After making said announcement, the book seller then went out and introduced an e-book reader of its very own in the Nook, and only now are we learning that the Plastic Logic-built QUE proReader will also be splashing down at the outfit sometime next year. In a brief release posted today, we're told that the recently teased big-screen reader (8.5- x 11-inches) 10.5-inch will be sold throughout B&N's retail footprint and on its website; makes sense given that B&N is powering the proReader's online e-book store, but the fact that it'll be placed prominently near the outfit's own (somewhat competing) device is certainly interesting. We're expecting to see more come CES 2010, and seriously, with the rate at which these readers are hitting brick-and-mortar locations, Amazon might want to consider implementing some kind of physical trial in order to not go overlooked in its corner of the web. Update: Plastic Logic rather dubiously lists "large 8-1/2 x 11-inch shatterproof display" on its specsheet. A bit of digging into the Barnes and Noble listing, however, reveals the following spec "Display (viewable area): 10.5-inch diagonal, 944 x 1264 pixels at 150ppi, 8 gray levels." Sneaky.
Plastic Logic teases QUE proReader with 8.5 x 11-inch touchscreen
Details are scarce, since the official launch won't happen until January 7 at CES next year, but Plastic Logic is looking to crash into the "pro" segment of the e-reader market (currently mostly occupied by the Kindle DX) with its upcoming QUE proReader. The unit uses E Ink Vizplex tech in a shatterproof display the size of a regular piece of paper at 8.5 x 11-inches, and has 3G wireless capabilities courtesy of AT&T and a business-centric ebook store at QUEreader.com which will be powered by Barnes & Noble. There's also a touchscreen interface, but it's unclear if that covers the entire display, or is something more akin to the leaked photos we've seen of the Barnes & Noble reader. The device is "less than 1/3-inch thick," and can handle PDF, Word, PowerPoint and Excel documents, including tools for "interacting with and managing the content," which sounds beyond the scope of most e-readers on the market currently. We'll have to wait and see how useful the interface really is, and how much damage (if any) that touchscreen sensor does to readability, but a bit of diversification in the ebook space sounds like a good thing on paper. Full PR is after the break.
