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PAX Prime passes entirely sold out
Whelp, we hope you bought your PAX Prime pass already. In little over a week, everything has sold out – all three-day passes and all single-day passes. So if you didn't get in, you're out of luck."Sadly, we are 100 percent out of badges," Penny Arcade's President of Operations and Business Development, Robert Khoo, told Joystiq. "I wish the venue was larger, but it's just not – capacity limits and firecode only let us sell so many, so our hands are tied on the issue. We wish we could sell more, but unfortunately, what's out there is it."PAX Prime takes place from August 31 through September 2 in Seattle, Washington.
Indies react: PAX East as a showcase for small studios
Like so many PAX shows before it, this year's PAX East showcased a ton of indie games -- the gaming equivalent of a Williamsburg dubstep show, if you will. In our experience at this year's event, larger industry players like EA and Bethesda showed off their titles with hired hands and private theater viewings, choosing to exhibit older demos rather than new content. The indies and smaller studios, on the other hand, were out in force. Beyond bringing playable versions of their games to the show -- even Fez was playable, for the first time in several years of development -- the indie studios brought themselves. They continued the tradition of directly engaging with attendees and, often, solicited game-testing feedback on the fly. "I approached PAX East as a three-day playtest session. I learned so much about what works and what doesn't just from standing in the back and observing how people played the game," Fez co-developer Phil Fish told Joystiq. "It's also an amazing morale boost to be told by so many people that your game is great."
Penny Arcade Adventures tearing up Mac App Store charts, Ep. 3 still unlikely
Just four days after the launch of the Mac App Store, some developers are finding unexpected success. The first two episodes of Hothead Games' truncated Penny Arcade Adventures trilogy are currently ranking high in the bestselling apps chart at number 21 and 56, respectively (and certainly boosted by their $4 sale prices). This prompted the developer to tweet, "We're thrilled that Precipice of Darkness has been doing well on the Mac App Store!"While that was heartening, it was the now-pulled followup tweet (screen-capped above) that raised eyebrows: "For those of you that want PA Episode 3, all you need to do is get 100,000 of your friends to buy 1&2. Seriously. Do that and we'll make it," a Hothead staffer wrote. Turns out that's not quite the case."That's certainly news to me!" Penny Arcade biz dude Robert Khoo told Joystiq, adding, "there's nothing new to say about future [episodes]." Penny Arcade's Mike Krahulik responded to Hothead's tweet, stating simply, "that's actually not true."
PAX East returns to Boston in 2011 and 2012, in bigger venue
It appears the East Coast has an annual gaming mega-convention to call its own, as the Penny Arcade Expo East officially locks into Boston for two years. The wildly successful inaugural year had an estimated 60,000 attendees (twice the number originally planned for), which has led organizers to move the show from the Hynes Convention Center to the much larger Boston Convention & Exhibition Center for 2011 and 2012. Although the extra space will be welcomed by publishers and attendees, the other convention center is inconveniently located (especially by Boston standards) down by the harbor. While the Hynes, which is located downtown by Copley, may have been a little cramped, it's surrounded by shops and restaurants for meetups. Penny Arcade's Mike Krahulik told Joystiq, "We had assumed we would be in [the Hynes] for what? Three years, I think? That was our initial idea. And already this will be our only year here. We have to move it next year." It'll be interesting to see how publishers treat PAX East in 2011. With no other major show in the first half of the year except for the Game Developers Conference, which attendees have complained for years has lost its way by having a larger media presence, PAX East could be the new place to make announcements. Especially if this year-round major game release calendar we've seen in 2010 becomes permanent. Penny Arcade's Jerry Holkins spoke about PAX East's place in the industry and the recent occurrence of major releases outside the fourth quarter saying, "I think the problem is [publishers] never had a place to promote those releases, and if they're given a place to promote those releases – this is what [Penny Arcade's business guru] Robert [Khoo] has heard when he talks to the people he talks to to get the show going – they need a place that can attract you and can attract the people who play games ... enthusiasts in general, not industry observers." %Gallery-89141%
Penny Arcade to be honored by Game Developers Choice Awards
To the far, far outside observer, a comic strip which frequently features a tiny robot who commits sex crimes against citrus fruits wouldn't seem like the most altruistic venture. We know the truth, however -- that Penny Arcade's Jerry Holkins, Mike Krahulik and Robert Khoo have been putting a generous, entertaining face on the gaming industry for over a decade. For this, the three men will soon receive a special honor during the Game Developers Choice Awards -- the "Ambassador Award." Man, that sounds prestigious as hell. According to a press release announcing Penny Arcade's decoration, the award is given to folks who have "helped the game industry advance to a better place, either through facilitating a better game community from within, or by reaching outside the industry to be an advocate for video games and help further our art." Yes, Penny Arcade has done both of those things, while still finding time to make hilarious comics about sentient juicers.
PAX attendance rises by 2k, 60,750 people geek out
After the recent announcement by the folks at Penny Arcade that PAX 2009 sold out the Washington State Convention and Trade Center, today they officially released attendance numbers for this year's Penny Arcade Expo. Speaking with Big Download, PA's Robert Khoo said 60,750 people packed into the convention center -- though he had earlier predicted "roughly 75,000" -- and that the show's organizers are looking into expansion plans for next year to accommodate more showgoers. We'd say with the unveiling of PAX East, some people may very well have stayed home in anticipation of a shorter travel distance early next year over this year's Washington-based soiree. This might help explain the relatively small attendance growth from 2008's 58,500 people to this 2009's numbers. However, Khoo said he's surprised how many people plan on attending both PAX East and next year's PAX, umm, West. We'll see you a year from now, Khoo -- with facts!
PAX 2008: Population 58,500
The show is over and the numbers are in. Said Penny Arcade business guru Robert Khoo to BigDownload, this year's PAX recorded 58,500 people in three days, placing it near the echelon of "Old E3." Previous guesstimations put the attendance at 45,000 to 50,000, which still would have eclipsed the PAX 2007 population of 37,000.So, what's to be done for PAX 2009? More expansion, of course, to ease overcrowding. "At 2 or 3 of the main theatre events 3-4% of the line wasn't able to make it," said Khoo, "but we hear those 3-4% loud and clear. We have a few ideas to manage that problem for 2009 including wristbands for popular events or just a straight-up hard count of people in line. The worst thing is if people line up for something and end up not getting in." The next PAX will take place again in late August, with the first PAX East Coast opening its Bostonian doors in late March 2010.
