Sparkle-pony

06.03.13
World of Warcraft film set to shoot in 2014
06.03.13

World of Warcraft film set to shoot in 2014

Rumors have swirled around the oft-delayed and reportedly troubled World of Warcraft movie for year...

View
01.08.13
World of Warcraft releases a new member of the sparklepony family
01.08.13

World of Warcraft releases a new member of the sparklepony family

The Internet exploded with rage when World of Warcraft released a mount for $25 the first time ar...

View
12.04.12
50% off all Blizzard store mounts this week
12.04.12

50% off all Blizzard store mounts this week

This offer was just announced by Blizzard in the EU, and if previous promotions are anything to...

View
10.22.12
SOE Live 2012: Dave Georgeson on the business side of the EQ franchise
10.22.12

SOE Live 2012: Dave Georgeson on the business side of the EQ franchise

There were many terrific panels this year at SOE Live, and as usual, there's a very good dialogue...

View
08.04.12
The Daily Grind: Have you ever bought a sparkle pony?
08.04.12

The Daily Grind: Have you ever bought a sparkle pony?

Two years ago, a marketing firm produced a study showing that 75% of gamers partake of microtrans...

View
07.12.12
RIFT offers a new cat mount for sale
07.12.12

RIFT offers a new cat mount for sale

In a bold move not at all reminiscent of the actions of any other gaming company, Trion Worlds ha...

View
06.26.12
Pony up $25 for TERA's new Night Mare mount
06.26.12

Pony up $25 for TERA's new Night Mare mount

Remember when everyone was a lot of gamers were outraged that Blizzard dared to charge 25 bucks f...

View
03.21.11
New Winged Lion mount coming soon to the Blizzard store
03.21.11

New Winged Lion mount coming soon to the Blizzard store

Blizzard has posted to its Facebook wall that the above mount will soon be coming to the Blizzard...

View
01.14.11
The Daily Grind: What's the most ridiculous microtransaction you've seen?
01.14.11

The Daily Grind: What's the most ridiculous microtransaction you've seen?

With in-game item shops rapidly becoming the norm -- whether you rail against them, enjoy them or s...

View