toyfair

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  • VTech KidiZoom PrintCam

    VTech’s latest instant camera for kids prints photos for only a penny

    by 
    Kris Naudus
    Kris Naudus
    03.24.2021

    VTech's upcoming $75 instant camera for kids will only cost you a penny per printed photo, and it comes out this summer.

  • Everything you missed at Toy Fair 2020

    by 
    Kris Naudus
    Kris Naudus
    02.26.2020

    If you're a toy-loving child (and which kid isn't), your favorite times of year are birthdays and the big gift-giving holidays in December. If you're a toy-loving adult, however, your Christmas comes much earlier in the year, when all the companies announce their new stuff in February at the New York Toy Fair.

  • Kris Naudus / Engadget

    Polly Pocket meets Tamagotchi in this portable LCD home

    by 
    Kris Naudus
    Kris Naudus
    02.24.2020

    Remember Polly Pocket? It was a line of dollhouses that folded up into a makeup compact, making them small enough to fit in a purse. It was pretty great for kids to take to school or on trips. But those Lilliputian dimensions came at a cost: Mostly all those easily lost (or swallowed) small pieces. Skyrocket's new Pixel Stars Dreamhouse solves that problem by making almost everything — the dolls, accessories and furnishings — digital.

  • Wicked Cool Toys

    Game streamer Ninja will have his own toy line

    by 
    Jon Fingas
    Jon Fingas
    02.17.2019

    You can't usually show support for a game streamer in the real world outside of t-shirt and stickers, but Wicked Cool Toys is kicking things up a notch. It's introducing a line of toys themed around streamers, starting with Twitch superstar Tyler "Ninja" Blevins. You'll find two-inch collectibles in blind packs ($5 each, above) and four-inch dancing figures ($10) themed around his characters and emotes, as well as head wear ($20) that gives you that blue hair and headband. All of those should ship in the fall, and there are plans for plush toys, games and other goodies.

  • Kris Naudus / Engadget

    'Overwatch' action figures and Monopoly are coming this spring

    by 
    Jon Fingas
    Jon Fingas
    02.17.2019

    Hasbro is about to give you many, many ways to flaunt your Overwatch fandom beyond the occasional Nerf gun. It's launching a series of toys and games themed around the character-driven shooter, including Monopoly Overwatch Collector's Edition. The $50 board game turns maps into properties, cards into loot boxes and player pieces into familiar characters like D.Va and Winston. However, that's really just the start of the collection -- the action figures in particular stand out.

  • PowerUp Toys

    PowerUp Toys is motorizing more paper vehicles

    by 
    AJ Dellinger
    AJ Dellinger
    02.15.2019

    PowerUp Toys, the makers of a smartphone-controlled paper airplane kit, is at Toy Fair 2019 with three new gizmos to occupy your free time. The company has an updated version of its popular plane kit with dual propellers, a new motorization kit that can power other origami vehicles and an accessory that can turn a smartphone into augmented reality goggles.

  • Kris Naudus / Engadget

    Kids play mechanics for Marvel heroes with the Electro Hero Kit

    by 
    Kris Naudus
    Kris Naudus
    02.21.2018

    Not every child wants to be a coder or an engineer, which can make it hard to get them playing with STEM toys if they don't really care about making their own video games or building a cool robot. However, many kids are into role playing and telling stories, which is what Tech Will Save Us' newest set focuses on instead. The Electro Hero Kit asks children to build stuff to help out their favorite Marvel characters, while imparting some basic lessons about electricity in the process.

  • Tynker

    Mattel and Tynker will use Barbie to teach kids to code

    by 
    Rob LeFebvre
    Rob LeFebvre
    02.20.2018

    A couple of years back, Mattel and Tynker partnered up to produce programming lessons based on Hot Wheels and Monster High. Now the two companies are expanding their partnership to launch seven new Barbie-themed coding lessons this coming summer. The curriculum, aimed at teaching girls about computer programming, will also expose them to them potential careers like becoming a veterinarian, astronaut or robotics engineer. The larger goal is to introduce coding to 10 million kids by 2020.

  • Kris Naudus / Engadget

    Air Hogs' Supernova packs motion controls in a kid-friendly drone

    by 
    Kris Naudus
    Kris Naudus
    02.19.2018

    Toy drones have been cheap and plentiful over the past few years, but it's really hard for new products to stand out from the pack when they need to keep the price down and can't throw in premium features like a 4K camera. But that hasn't stopped Spin Master from trying new things with its Air Hogs line: At this week's Toy Fair, the company is debuting its first motion-controlled model, the Supernova. It's not quite DJI's Mavic Air, but it's still got some sweet moves to show off in a more kid-friendly form factor.

  • Kris Naudus / Engadget

    Razor's e-skates are equal parts Heelys and hoverboard

    by 
    Kris Naudus
    Kris Naudus
    02.19.2018

    As a cranky, childless adult in her late thirties I've largely missed the boat on personal transportation trends like Razor scooters, Heelys and hoverboards. This year Razor manages to combine all of those things into its new Turbo Jetts e-skates: It's the sort of thing that your inner child will love, even as your adult self screams, "Get off my lawn!"

  • Kris Naudus/Engadget

    Hasbro's first HasLab toy is a replica of Jabba the Hutt's barge

    by 
    Rob LeFebvre
    Rob LeFebvre
    02.19.2018

    At this year's Toy Fair in New York, Hasbro announced HasLab, a new program that aims to bring to life special creations like a massive, four-foot long recreation of Jabba the Hutt's sail barge. The company is taking inspiration from platforms like Kickstarter and Indiegogo, too: In order for the barge to become a real for-sale production item, Hasbro wants to gather 5,000 $499 pre-orders by midnight on April 3rd.

  • Devindra Hardawar/AOL

    Mattel's 'Jurassic World' dino-bots are surprisingly realistic

    by 
    Devindra Hardawar
    Devindra Hardawar
    02.18.2018

    Mattel's last Kamigami STEM robot was an adorable DIY lady bug. Now, the toy company is aiming for something bigger with its new Jurassic World bots. You'll still have to put them together first, but what you end up with is a complex robo-dino with realistic movement. And, just like before, they'll also help kids bone up on their STEM chops.

  • PowerUp

    PowerUp releases its phone-controlled paper airplane

    by 
    Jon Fingas
    Jon Fingas
    02.17.2018

    PowerUp first previewed its smartphone-controlled paper airplane back in 2014, but now it's finally available to everyone. The startup has announced that a retail version of its Dart aircraft will ship in February, and is running a pre-order campaign for barebones (just the propeller module and two templates) and standard (wheels and Japanese aerobatic papers) kits that start at $29 and $37 respectively. Higher-priced packs offer additional modules and stands for your aeronautics-minded friends.

  • Engadget / Kris Naudus

    Rocket League Rivals brings absurd car-based soccer to the real world

    by 
    Kris Naudus
    Kris Naudus
    02.17.2018

    This week Hot Wheels unveiled Augmoto, an AR-enhanced course that makes the brand's track races a lot more video game-like. However, in the other direction it's also introducing Rocket League Rivals, a remote control vehicle kit that brings the popular console game's madcap soccer-but-with-cars action into the real world. Based on the number of times our cars flipped over or ran off the track while playing at this week's Toy Fair, it seems to have captured the spirit of the game, at least.

  • littleBits

    littleBits launches more accessible $40 'Hall of Fame' kits

    by 
    Mariella Moon
    Mariella Moon
    02.17.2018

    littleBits kits are a great way to teach kids how to build their own toys and electronics, but they're not exactly cheap. The Star Wars Droid inventor set, for instance, will set buyers back $100, while others could cost as much as $300. Now, the startup is lowering the barrier of entry by debuting four "Hall of Fame" kits priced at only $40 each. Upon taking a look at littleBits' offerings on its website, we only saw one set priced at $40, and it's only a three-module hardware development bundle for more experiences users. All the others cost $80 and more. These products will give more people the chance to get one for their kids or themselves and to try out the company's electronic building blocks.

  • Devindra Hardawar/Oath

    How Mattel is using AR to let you preview Hot Wheels playsets

    by 
    Devindra Hardawar
    Devindra Hardawar
    02.16.2018

    Taking a cue from Lego, Mattel is betting on augmented reality as a new way to entice shoppers. The company will introduce an AR app this fall, which will generate a virtual version of its Hot Wheels City playsets when you point your phone or tablet at their boxes in stores. The idea is to give kids and parents a better sense of how the set looks and functions without open anything up, and without retailers wasting precious floorspace on demo units.

  • Engadget / Kris Naudus

    Hot Wheels' new AR track turns toy racing into a warzone

    by 
    Kris Naudus
    Kris Naudus
    02.16.2018

    Hot Wheels may be known for little die-cast cars, but celebrating its 50th birthday this year doesn't mean it's stuck in the past. The brand's already given us AI-controlled racers and cars on virtual courses, but the one thing that's gone largely untouched is its signature plastic track. This year, Hot Wheels mixes things up with Augmoto, which takes the classic racing set and throws augmented reality on top of it. Now, road hazards and collisions can now look as cool as they do in your head, and each race becomes a lot more strategic.

  • 3Doodler

    3Doodler's new kits help kids make robotic bugs and dinosaurs

    by 
    Mariella Moon
    Mariella Moon
    02.15.2018

    3Doodler's safer, cuter 3D-printing pen for kids called Start can already bring their imagination to life. But these new sets can help them get used to drawing objects if they're just starting out and take their creations to the next level. The company has launched new Start sets at Toy Fair 2018, including a collaboration with insect robot-maker HexBug. It comes with Doodlemolds in the shape of bugs' legs and bodies, as well as motorized parts, so kids can build actual moving critters and race their friends. 3Doodler says the kit can help teach kids physics, engineering and structural principles, since they'll have to make sure the bug they designed can actually move.

  • Psyonix / Hot Wheels

    Play ‘Rocket League’ IRL with a Hot Wheels RC car kit

    by 
    David Lumb
    David Lumb
    02.13.2018

    After arriving on the Nintendo Switch in November, there's few places Rocket League hasn't reached -- but soon it will hit the real world. No, not in actual rocket-boosted vehicles, which would be way cooler to watch than a show about its eSports competition. Instead, fans will soon be able to race around in Hot Wheels-brand RC car replicas of the in-game vehicles.

  • Engadget / Devindra Hardawar

    Hasbro's new AR helmet puts you inside Iron Man's armor

    by 
    Kris Naudus
    Kris Naudus
    02.12.2018

    Children love to role play, whether it's pretending to cook in a toy kitchen or swinging plastic swords at each other in the backyard. But lately, more than just about anything else, kids want to be superheroes. To help, toy companies like Hasbro sell costumes, weapons and other props so kids can live out their Captain America and Iron Man fantasies. But a plastic shield will only take you so far: It can't give you super strength or speed, and you certainly can't throw it at bad guys and have it return to your hands afterward. But Iron Man's a little different, since so much of his power is tied up in the suit. His armor enables him to fly, blast enemies and view the world through its informative heads-up display. The latter element is what Hasbro's new Hero Vision Iron Man AR helmet aims to imitate, using a phone to display its own custom HUD so kids can feel like they're really wearing the armored Avenger's suit.