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On2 Technologies to demo TrueMotion VP6 / VP7 codecs at CES
Likely coinciding with XM's unveiling of its media-packed "infotainment" concept vehicle at CES, On2 Technologies will be showcasing its TrueMotion VP6 and VP7 compression codecs. While On2's codecs have been at work in XM's gadgetry (among other things), On2 is now aiming to take its compression software to the high definition realm as well as beefing up its stake in the portable arena. The VP6 codec will primarily be used in VOD, broadcast, digital video signage, and other bandwidth-constrained networks and mass-market devices for fixed and mobile video; the VP7, however, will demonstrate compression technology at "data rates as low as 2Mbps," which will supposedly allow "greater penetration of high definition video across low cost devices and existing networks for on-demand, broadcast and other streaming applications." The technology could eventually be used to broadcast HD content over 2.5G, 3G, and 4G mobile networks whenever we get displays large enough (and with enough pixels) to view them, but we'd be perfectly content with a little HD streaming on our navigation systems for now.
Chinese manufacturers prepared to switch from DVD to EVD in '08
Chinese engineers have been working on homegrown disc format EVD since 2003 with little to show for it, but today 20 firms -- representing 97 percent of the DVD manufacturers in the country -- displayed 80 players and announced plans to switch from DVD to the new format exclusively by 2008. EVD joins VMD as a low cost alternative to Blu-ray and HD DVD, using conventional red lasers combined with advanced compression technology to put high definition movies on discs. This "Red-ray" HD approach promises to support resolutions up to 1080p without a need to increase disc capacity significantly, and will allow them to launch with players at the same price as current DVD -only models. EVD is just one of several recent Chinese initiatives to decrease reliance on outside standards and licenses, but is doubtful to catch on elsewhere. That's really too bad, because with players priced at only $87, we're interested in the group's ideas and would like to subscribe to their newsletter. Additionally, the format's backers plan to sell movies at download-and-burn kiosks and allow users to rip movies to their hard drive -- no hacking necessary. Read - China firms unveil new video playersRead - EVD Substituting DVD Basically in 2008
