webanalytics

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  • Pinterest unveils web analytics, offers insight into visitor pinning behavior

    by 
    Nicole Lee
    Nicole Lee
    03.13.2013

    If you've wanted to know just which adorable puppy picture on your website got the most pins on Pinterest, you're in luck. The internet pinboard folks just unveiled a new web analytics tool for businesses and site owners that'll track which content receives the most attention in terms of clicks, pins and repins, and how recently those items were selected. Verify your website with Pinterest, and you'll be able to check out your visitors' pinning behavior starting today. Hmm, maybe now we'll get to see which one of our editors is the most popular.

  • Mobile Safari still dominates mobile browsing

    by 
    Kelly Hodgkins
    Kelly Hodgkins
    09.02.2011

    Mobile Safari continues its reign as the dominant mobile browser according to new data from web analytics firm Net Applications. Mobile Safari grabs a respectable 53% of mobile browser usage share, while its closest competitor, Opera Mini, grabs only 20.77%. Coming in third is the Android browser with 15.73% usage share. Much of the success of mobile Safari can be attributed to the popularity of the iPad. Recent studies show that most people with an iPad use it primarily as a web browser. It's so popular as a browser that the iPad grabs 25% of US mobile browser market and 2% of the overall browser market. Android, however, has yet to produce a competitive tablet and most measurable web browsing activity is coming from smartphones. Yes, smartphones are convenient for occasional searching on the go, but the smaller screen is not designed for extended browsing sessions. [Via GigaOm]