The Blu-ray Disc Association has wasted no time, issuing a statement that it is victorious as the premiere high definition format of choice. With 25 different companies having released Blu-ray related products, over 170 movie and music titles announced so far and of course, more than one million PlayStation 3s shipped to the U.S. Andy Parsons, chair of the U.S. Promotions committee is comfortable citing Blu-ray's industry support as a reason customers have voted with their wallets and will continue to do so. In 2007 the BDA looks forward to second generation PC and and standalone Blu-ray drives, like the BD-P1200, the Sony Vaio XL3 and a strong lineup of movie releases as why its market share will continue to increase this year, all but eliminating any competition by 2010. Check out our live coverage of the BDA press conference going on right now for more propaganda/truth (depending on your viewpoint).