As if two different high definition DVD standards weren't enough for the world, China has gone ahead and said "actually, it is, at least for the western portion of it." The Optical Memory National Engineering Research Center has announced CH-DVD, a high definition DVD standard based on the DVD Forum's HD DVD, but with additional Chinese-owned technology tacked on. This additional technology takes the form of advanced copy protection designed to prevent the spread of pirated content. A new foundation called the China High Definition DVD Industry Association will be promoting the format, with the aim of launching a hardware player in 2008, and getting content producers on board before that.

[Thanks, cullen and JL]

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