Freeze gopher! That Warner Brothers rumor which seemingly pre-dates the availability of both Blu-ray and HD DVD gear has returned. A week after Warner was to dirty HD DVDs swimming pool with their exclusive Blu-ray doodie, Jim Noonan (Noonan!), Warner Bros. Senior Vice President and General Manager, returns with this peach of a response, "We have made no decision to change our present policy which is to produce in both HD DVD and Blu-ray." And that's all she wrote.

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Warner's Noonan denies Blu-ray exclusive, which is nice