About 48 milliseconds after the format war was officially over, rumors started running rampant (again) about Blu-ray making its way over to Microsoft's latest console. Now, however, those rumors actually have some legs -- well, at least a leg. According to Stan Glasgow, Sony Electronics US president, "Sony is in talks with console rival Microsoft about offering a Blu-ray drive for the Xbox 360." For whatever it's worth, the exec also noted that it was having similar discussions with Apple, which has yet to even offer a Blu-ray option on any of its machines. Unfortunately, not a peep was uttered about potential launch dates and the like, but you can rest assured that we'll be keeping an ear dangerously close to the ground.