dead ringer for the Funai NB500, which started showing up under its various monikers three months ago. The Best Buy house brand is taking a stab at igniting some excitement in the sub-$300 Blu-ray player market. But reading CNET's review, it sounds like it comes up a bit short. First the good news: the NS-BRDVD is a benjamin cheaper than the ubiquitous PS3, it does a good job with 1080p/24 content and even outputs Dolby TrueHD and DTS-HD MA via bitstream (to a comparatively upscale receiver, we assume). But the unit was marred by lackluster 1080p/60 output. As we've seen, you can pay a lot more for a Profile 1.1 player, but we're with CNET on this one -- save up just a little more dough and spring for a PS3.