Given that Iron Man
every other Blu-ray sales record set before it, not to mention the fact that sub-$200 BD decks
are finally upon us, we can't say we're flabbergasted by the Blu-ray Disc Association's most recent comments. Victor Matsuda, Chairman of the BDA Global Promotions Committee, was recently quoted as saying that "[the BDA] has good reason to predict that this Q4 sales period will see the Blu-ray Disc revolution take hold in US mainstream markets and [that it] will witness strong sales performance in every other geographical region." Comically enough, he also stated that "the availability of affordable players is an important factor," which contrasts pretty starkly with comments made
by the BDA just weeks ago. Not that we're complaining about lower prices or anything...
, image courtesy of Photobucket