You have to give these guys a lot of credit for trying some unusual angles in an effort to gain footing. Appealing directly to its MySpace demographic, Helio is now offering to waive the nearly universal concept of a 2-year contract for new subscribers. Not bad; to MySpace members that take their social networking seriously, Helio probably seemed like a pretty hot concept already, and we can guess that this should be enough to push over a handful of those folks sitting on the fence.

[Thanks, Rom]

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