One may seem like a paragon of modernity compared to its 94-year-old rival, but the UK's two biggest retailers have a lot in common. For starters, both Amazon and Tesco succeeded far beyond their original missions (bookseller and greengrocer, respectively) to become retail giants. Both understand the value of consumer data and exploit that information mercilessly. Finally, both sell dirt-cheap Android tablets in the hopes of maintaining a foothold in our living rooms, hearts, minds and, most importantly, wallets.
In the UK, there are around 50 million people who don't own a tablet or any other mobile computing device. That's the group of people that Tesco is going after with the Hudl, an Android slate that tech snobs, obsessed with blistering benchmarks, would turn their noses up at. Priced at £119 ($191), but available for £60 ($91) if you redeem Clubcard vouchers, it's not a surprise that the company sold 35,000 units after launch. So, is it better than the Kindle Fire that it seeks to emulate? And when all is said and done, is this the device for which we'll be stuck doing technical support when the in-laws inevitably purchase it?