But the concept is more than a low-tech solution to mobile VR. It's emblematic of Google's approach to virtual reality: use the phone that's already in your pocket. Samsung's taking the same approach later this year with Gear VR, only it's also partnering with Oculus VR on the software side.
This stands in stark contrast to the PC-dependent, ultra-high-res experience Oculus VR and Facebook are aiming to achieve. The Oculus Rift headset both literally and figuratively kickstarted the re-birth of virtual reality in modern technology. It remains the peak of technological achievement in virtual reality. And now, the medium is splintering into two distinct futures: one of entertainment, the other of immersion.