Of course it's a publicity stunt! That's why it's a contest!
Just like the X Prize. Or the Orteig Prize (that's the one Lindbergh won). They generate public interest in areas that the prize sponsors feel aren't receiving enough attention.
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Of course it's a publicity stunt! That's why it's a contest!
Just like the X Prize. Or the Orteig Prize (that's the one Lindbergh won). They generate public interest in areas that the prize sponsors feel aren't receiving enough attention.