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Fuss over Sony PSP ads in the UK

Jennie Lees

In the wake of Sony's graffiti-fuelled advertising campaign, the games giant has tried a fresh start, plastering public transport in the UK with enticing slogans. However, the slogans seem to have caused more trouble than necessary; an advert on a Manchester platform encouraging travellers to "take a running jump" has been deemed inappropriate and is due to be removed.

Elsewhere, in London, large Tube ads encouraging users to seemingly fill their PSPs with porn have caused some confusion. Could this be another attempt to whip up interest in Sony's advertising campaign, or are they simply a couple of misguided messages that looked better in the boardroom?

[Thanks, Dave]

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