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Nokia reorients target demographic, designs "Buttons for Humans"


If you or anyone you love has ever been subjected to the horrors of a Nokia keypad gone terribly wrong, you're sure to get a chuckle out of their new "Buttons for Humans" slogan for the 6101 clamshell. Russell Beattie gives the campaign a great sendup, and has collected a few of his favorite instruments of torture as seen above. We'd just like to know who the buttons were for in those pre-6101 days of pain. Cthulhu? Dolphins? Your mom? We know Nokia has a wide customer base to please, but we'd really like to know which alien race they got to do usability testing for some of these handsets.

[Via Russell Beattie]

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