Another day, another article telling us that Apple's digital music reign will soon end. The old argument of 'platform independence' are trotted out in this article, referring to Microsoft's 'Plays for Sure' DRM program. Sure, you can play that DRMed music on different devices but you have to use Windows. How is that freedom? If Windows Media would work on my Mac I would give a little credence to this idea, but I seem to recall Microsoft having no interest in that (I wonder why?).
Competition is good, and I'm glad to see that other purveyors of digital music are thinking of new ideas (which Apple will take and incorporate into iTunes I am sure) but until someone comes out with a player/store combo that is just as good as the iPod/iTunes Apple will retain the lead.