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Wii retail details: markup and endcaps

Ryan Block, @ryan
10.07.06
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Looks like peoples in the retail industry are getting pretty stoked about the Wiis about to make it into their respective stores. We got our hands on the CompUSA hardware / software markup sheet for Nintendo's new console, as well as some spy pics of some Target Wii endcaps and the variety of accessories those will be stocking, as well. No, we're not that hard up for stuff on the console, but we do think that $12.50 is a pretty weak margin on the console, while, as expected, games, and accessories have a much fatter profit for retailers. Anyway, check it out (price on the left is, of course, retail; price on the right is cost):

WII CONSOLE - 249.99 / 237.50
WII REMOTE CONTROLL - 39.99 / 32.00
WII POINTS CARD - 24.99 / 17.00
WII CLASSIC CONTROLLER - 19.99 / 14.50
WII NUNCHUK CONTROLLER - 19.99 / 14.50
WII GPAK ORGANIZER&TRAVEL - 29.99 / 18.95
WII RAYMAN RAVING RABIDS - 49.99 / 41.2
WII THE LEGEND OF ZELDA:TW - 49.99 / 40.00
WII RED STEEL REVOLUTION - 49.99 / 41.22

More pics after the break!

[Thanks, Los and Ian]



















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