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Studios steering clear of iTunes Store for now


If you think the iTunes Store could use a bigger push from movie studios, you'll be just as disappointed as I am to hear that most of the big players have no interest in signing on before the holidays.

According to this story at the Mac Observer, analyst group Piper Jaffray met with four of the six top Hollywood studios to talk about their plans to put their flicks onto the iTunes Store, but they've all decided to wait out the holidays for fear of "retailiation" [sic] - a great word to describe how big retailers like Wal-Mart could pull back on their support of DVDs if they become unprofitable because the movies are available cheaper online.

There's more. Apparently, studios aren't too thrilled about Apple's "rigid pricing strategy" either, and that other popular bugaboo, the looming threat of piracy, comes up too.

It's not all bleak, though. Piper Jaffray says more studios will have movies on the iTunes Store within the next six months. I'm just looking forward to downloading Adaptation at some point.

[Via Digg]

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